Digital Insights Analyst - London, United Kingdom - Keystream

Keystream

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

A Digital Insight Analystis required to work with a private hospital group based in London. This is a permanent role and offers a salary of up to £40,000 per annum. The office is based in London and offers hybrid working options.

Summary:

This role ensures that digital analytics can provide commercial growth insights to the wider team.

The post holder will have a passion for understanding online audiences and using website analytics to feed into commercial strategy.

Main Responsibilities:

To use website analytical tools to provide insight into our digital performance. (Google Analytics, Google Search Console, Google Optimize, Google Tag Manager).
To feed into the website analytical road map alongside the Insights Manager.
To provide key insights in how the Group's marketing activities are performing providing recommendations to support conversion optimisation, SEO activities, and prioritisation of marketing activities.
To work with a wide range of tools to support insight such as heatmapping, website crawler and call tracking systems.
To use data visualisation tools (Google Data Studio or Power BI) to inform senior management, marketers, and external stakeholders.
Work flexibly to support the Business Development, Product & Digital and Sales & Marketing teams to deliver projects.

Essential Experience Required:

Experience of data and online analytics.
Experience setting up analytic platforms using Google Tag Manager.
Experience working with data visualisation tools (Google Data Studio or Power BI)
Demonstrable track record of delivering projects to an extremely high standard and to demanding deadlines.
Demonstrable success of building good relationships and partnerships with key influencers across the organisation.

For more information on this Digital Insight Analyst role, please contact a member of the Keystream team today.