Digital Strategist - London, United Kingdom - Flipside

Description

Why join us?
At Flipside, we don't just preach about the transformational power of technology. We make it a reality. We get what seems like the impossible, done.

Whether that means running the entire e-commerce platform for one of the UK's busiest pizza chains, helping the country lose weight through augmented reality or building cutting-edge tech for some of the world's most exciting start-ups.

As part of Weber Shandwick, we enjoy the best of both worlds - a small, closely-knit team supported by a vast global network.

We're recognised for punching far above our weight both in terms of the quality of our output and our contribution to Weber Shandwick's growth.

As we look to expand our team, we're seeking like-minded believers and achievers that are excited to greet a wealth of fantastic opportunities with energy and enthusiasm.

The role

We are on the hunt for a Digital Strategist to work closely with our clients to identify what it is they need, and how we can solve their problems with innovative digital tech.

We're looking for a self-starter with an independent streak who can take on today's bewildering digital landscape and make sense of it for companies big and small.

What will you be doing?
Building relationships with our clients to prove yourself a trusted and able partner.

You should have a thorough understanding of their business objectives and propose ways for us to achieve them through better, more user-centric technology.

Whether it's taking a specific brief or answering a broader business challenge, you should be able to come up with innovative digital solutions to their problems.

You will work closely with project managers, developers and designers to ensure that your clients' expectations are met (and ideally exceeded) - you are their advocate within the agency, ensuring their vision becomes a reality.

Day to day:

• Building a strong relationship with key clients, becoming a trusted advisor and source of digital expertise
• Interpretation and interrogation of client briefs to ensure the 'brief behind the brief' is uncovered.
• Developing compelling pitch and proposal documents in response to client briefs
• Supporting account leads with research and analysis as part of the formulation of digital strategies
• Preparation of creative briefs for our creative team comprising UX, design and art directors
• Advising clients daytoday across a broad range of projects spanning websites, mobile apps, chatbots, and voice skills
• Supporting with clientfacing strategic workshops with the relevant Flipside experts
• Liaising with other teams to identify new business opportunities and opportunities for innovation

What we're looking for

• Experience delivering digital innovation +/ product development strategies.
• Experience in a client facing digital strategy, product or marketing role (client or agency side).
• Strong commercial or new business development experience (client or agency side)
• Excellent presentation skills (both in terms of crafting a compelling written narrative and verbal presentation skills).
• Knows about UX and what a good user journey/experience looks like.
• Ideally some research skills, gathering insights to help form strategies using any of the following tools:
• Social media analytics (Facebook/Twitter analytics)
• Google Analytics or Google Ad Manager specifically keyword tool
• App Analytics Platforms (Firebase, Mixpanel etc) or App Store data (Apple Connect, Google Play)
• Optimizely (A/B Testing)
• EMarketer, Nielsen, Kantar, Comscore and similar
• Interest in technology

Benefits & Perks

• Competitive salary in line with market rates
• 4% pension contribution match
• Group Income Protection and Life Assurance 4 x your salary
• Unlimited annual leave
• Flexible working

Diversity & inclusion
Flipside is an Equal Opportunities Employer.

All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.

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