Content Strategist Lead - London, United Kingdom - Warner Bros. Discovery

Tom O´Connor

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Tom O´Connor

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Description

_Every great story has a new beginning, and yours starts here._

_ Welcome to Warner Bros. Discoverythe stuff dreams are made of._

Who We Are


When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth.

Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what's next


From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves.

Here you are supported, here you are celebrated, here you can thrive.

We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.

See what it's like to work at CNN Follow us on Instagram, Twitter and Facebook.


Your New Role

Your Role Accountabilities

  • Managing and overseeing the Brand Studio response to briefs and development of the content strategy narrative for all EMEA Create presale output. This includes collaborating with colleagues across Audiences & Data, Revenue Strategy, digital and product leads to help pull together the best possible solutions for RFPs or proactive pitches for clients across the region.
  • Lead a team consisting of 2+ Strategists in London in the response to briefs and be a key presenter of proposals to internal stakeholders and external clients.
  • Capitalise on CNNIC's resources (data, research, dashbords, tools and intelligence reports) to inform creative solutions.
  • Build strong relationships with clients/agencies and work within a global, multidisciplinary internal team.
  • Working with A&D as well as available sources of data, provide up to date research, information and audience understanding to support the creative commercial solutions.
  • Develop methods of optimising our content through insight, data competitor analysis and strategic support to ensure content ideas deliver on KPIs and we stay relevant and competitive.
  • Reviewing output with CCO for QC, adherence to overall content strategy narrative and client brief.
  • Working globally with APAC leads and Sales Directors to align on process and identify proactive opportunities.

Qualifications & Experience

  • Proven experience as lead or manager in an agency or publisher environment is essential.
  • Confident pitching creative concepts to clients, must have a portfolio of multiplatform campaign work.
  • Experience working with, Celtra, DFP, CMS systems and paid social media promotion would be a bonus.
  • Strong foundation in business, brand strategy and creative thinking.
  • Demonstrate ability to design strategies for creative campaigns across multiple platforms.
  • Deep understanding of digital products, social platforms and best practices.
  • Supporting relationships at a senior level across brands and agencies.
  • Ability to lead multiple initiatives simultaneously while upholding quality standards.
  • Ability to travel for work when necessary

How We Get Things Done
**The Legal Bits

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