Social Media Executive - Leeds, United Kingdom - Clemence Rogers Recruitment
Description
Social Media Executive - Home Based - Competitive Salary - Temp to Perm
Clemence Rogers are currently recruiting for a Social Media Executive to join our client's communications team and help them reach new and more diverse audiences.
Key Responsibilities of a Social Media Executive:
- Support the development of a social media and content strategy
- Create, schedule and post content on social channels including Facebook, LinkedIn, Instagram and Twitter and the national website
- Drive, monitor and respond to conversations on our social media channels
- Lead on regular reporting of social media channels and content performance
- Act as a first point of content for all social media requests across the organisation to understand and support their social media names
- Keep up to date with best practice and digital developments across our main social media channels
- Adapt our clients extensive archive of research, information, and advice to suit different platforms and diverse audiences
- Monitor the news, social platforms, and popular culture to spot opportunities to introduce our client to new audiences, connecting our products and services with the conversations of the day
- Assess the performance of content and make suggestions as to what our client should prioritise in the future
- Devise, deliver and evaluate experiments on new platforms where appropriate e.g. TikTok, Reddit, podcasting.
- Analyse reporting on social performance, trends, and new opportunities and deliver those insights across the team
- Brilliant copywriting, editing and storytelling skills
- Experience in managing social media accounts speaking to the general public
- Demonstrable experience in creating a broad range of content to meet the needs of diverse communities, across a range of platforms, preferably with an audience growth and engagement focus
- Experience with a range of content design tools such as graphic design, video production, and audio editing
- A proven ability to write in an organisation's voice for different audiences
- Proven understanding of Facebook, Instagram, TikTok, Twitter, YouTube, blogging etc., and what makes content on those platforms engaging
- Experience of developing social media plans across a range of platforms
- A demonstrable ability to analyse data and insights to adapt and improve social media strategies
- Experience of effective, persuasive and adaptive communication to a wide range of audiences, across different platforms
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