Digital Communications Lead - Harlow, Essex, United Kingdom - The Princess Alexandra Hospital NHS Trust

Description

Employer The Princess Alexandra Hospital NHS Trust Employer type NHS Site The Princess Alexandra Hospital, Harlow; Kao Park, Harlow; and remotely Town Harlow Salary £43,742 - £50,056 per annum plus 5% high cost area supplement Salary period Yearly Closing 28/05/2024 23:59 Interview date 07/06/2024

Digital Communications Lead NHS AfC: Band 7

The Princess Alexandra Hospital NHS Trust (PAHT) provides a full range of general acute, outpatient and diagnostic services at The Princess Alexandra Hospital in Harlow, the Herts and Essex Hospital in Bishop's Stortford, and St Margaret's Hospital in Epping.

Our values

The Princess Alexandra Hospital NHS Trust (PAHT) promise to our patients, as identified by our three values which will contribute to improving our patients' experiences, is:

Patient at heart – Always holding the patient and their wellbeing at the centre of our thoughts and efforts.

Everyday excellence – Sharing and celebrating our successes, being honest when we get it wrong, giving us the ability to learn from both.

Creative collaboration – Knowing strength comes from diversity, we combine our experiences, skills and talents, working together to find new and better ways to care.

Job overview

We pride ourselves on our creativity, responsiveness and the dynamic way in which we have developed the communications service we provide. We are delighted to have been finalists in a variety of national communications awards.

This is an exciting time to join us as we work towards our new hospital and achieving a modern, integrated and outstanding organisation. We are keen to use our digital platforms as part of this transformation. The digital communications lead role offers great opportunities to develop the digital communications agenda at PAHT. We are looking for a talented communications professional with excellent digital skills, who will be committed to putting our patients at the heart of all we do.

Main duties of the job

The digital communications lead is responsible for leading, planning, developing and advising on all corporate digital communications platforms. They will have a lead responsibility to maximise our digital presence, including digital campaigns. They will be a confident videographer, video editor, photographer, a creative desktop designer (graphic design software e.g. Adobe Creative Cloud software such as Photoshop, InDesign, and Canva) and a strong copywriter, to create a mixed portfolio of messages and assets through our website, extranet and social media channels.

They will lead on ensuring that our digital platforms engage our audiences, develop, continually improve and are aligned to changing digital trends. They will use platform analytics and user feedback to measure performance and continuously enhance our digital content. They will already be working in a senior digital communications role and will also have extensive social media management experience. They will be experienced in developing and delivering digital communications strategies. The role is strongly operational and creative, based on a strategic understanding and drive.

Working for our organisation

Our Organisation

The Princess Alexandra Hospital NHS Trust (PAHT) provides a full range of general acute, outpatient and diagnostic services at The Princess Alexandra Hospital in Harlow, the Herts and Essex Hospital in Bishop's Stortford, and St Margaret's Hospital in Epping.

We employ 3,500 staff and serve a local population of around 350,000 people living in west Essex and east Hertfordshire, centred on the M11 corridor and the towns of Harlow, Bishop's Stortford and Epping. Our extended catchment area incorporates a population of up to 500,000 and includes the areas of Hoddesdon, Cheshunt and Broxbourne in Hertfordshire.

Our Values

The Princess Alexandra Promise to our patients as identified by our 3 values which will contribute to improving our patient experiences:

Patient at heart – Always holding the patient and their wellbeing at the centre of our thoughts and efforts

Everyday excellence – Sharing and celebrating our successes, being honest when we get it wrong, giving us the ability to learn from both

Creative collaboration – Knowing strength comes from diversity, we combine our experiences, skills and talents, working together to find new and better ways to care

The Trust believes in investing in all our staff and rewarding high standards of care whilst building for excellence and in return we expect our staff to uphold the Trust values to the highest level.

Detailed job description and main responsibilities

Please see the attached job description and person specification, available to download at any time.

Person specification Training

• Degree level qualification in English, communications, journalism or a related field or equivalent experience

Skills

• Excellent IT skills; advanced knowledge of Microsoft Office applications; Adobe design software or equivalent programme and desktop publishing
• Experience of working in the NHS or other public sector organisation

Skills

• Experience and familiarity in using video editing software, photography, video and multi-media production. Experience of using and maximising the use of digital communications and social media. Experience and confidence in using social media and desire to find new and innovative ways to communicate with our people, patients and the community through digital networks.
• Experience of developing a social media strategy and related policies.

Personal

• A positive and proactive approach, prepared to generate new ideas and carry them forward. Prepared to work as a member of the team, a leader and on own initiative. Diplomatic and sensitive, discreet and trustworthy with confidential information. Passion, creativity and energy; self-motivated and innovative thinker; calm under pressure, resilient and professional.

Skills

• Extensive knowledge of website management, video recording and editing, and graphic design. Knowledge of effective communication via social media channels. Excellent communication skills at all levels.
• Knowledge of the NHS

What we can offer you:

• Full induction and onboarding process in our organisation
• Free car parking for our staff
• Structured pay scheme, including additional living supplement to your basic salary
• Minimum 27 days' annual leave plus bank holidays (pro rata for part time staff)
• Access to our Alex Lounge, our staff only rest area with free tea and coffee
• Access to NHS Pension scheme
• Flexible working options available, in line with our flexible working policy
• Onsite creche facilities
• Annual appraisals with career pathways
• In-house training courses
• Discounted hospital restaurant
• Staff health and wellbeing health services and complimentary health provision
• Our Trust is committed to promoting equality of opportunity for all its employees. We welcome applications from anyone who meets the specific criteria of the post regardless of age, disability, ethnicity, gender, gender reassignment, marital status, pregnancy, religion or belief or sexual orientation. Reasonable adjustments to the interview process can also be made for any candidates with a disability
• All new colleagues joining PAHT will be subject to a probationary period of six months
• The closing date given is a guide only. There may be some occasions where we have to close a vacancy once sufficient applications have been received. It is therefore advisable that you submit your application as early as possible to avoid disappointment
• Our Trust is committed to safeguarding and promoting the welfare of children and young people, and vulnerable adults. Offers of employment are subject to pre-employment NHS screening checks
• Providing false or misleading information or unsatisfactory pre-employment checks may result in the offer of a post being withdrawn

Employer certification / accreditation badges

The postholder will have access to vulnerable people in the course of their normal duties and as such this post is subject to the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975 (Amendment) (England and Wales) Order 2020 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service to check for any previous criminal convictions.