Digital Marketer Apprentice - Birmingham, United Kingdom - Intequal

Intequal
Intequal
Verified Company
Birmingham, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

Brief overview of the role:

Digital Marketer Apprentice to join an established online marketing agency based in Birmingham.

The company offers custom packages which are personalised to a brand and business to ensure the best results and traffic to their website, products and services.


Working week:

Monday to Friday


Positions available:

1


Vacancy description:


You will assist with:
Social Media Management
Content Management
Marketing Campaign Management
Site Management


Requirements and prospects

Qualifications Required:


The company require a bright, enthusiastic and hard-working individual with a genuine desire to learn and to build a career.

The company are looking for someone with a positive, highly self-motivating, can-do attitude from someone who isn't afraid to ask questions.


  • You will be highly organised, have excellent communication skills and a brilliant telephone manner.
  • You will be willing to work hard and eager to learn.
  • An interest in Digital marketing in advantageous
  • Have excellent verbal communication skills
  • Be Creative and Resourceful
  • Be Ambitious and keen to embrace new challenges, with a healthy attitude towards risk
  • Confident and professional
  • Knowledge of Social Media

Desired skills:

Communicate with clients & colleagues
Build rapport
Analytical thinker
Creative thinker
Attention to detail


Personal Qualities:

Enthusiasm
Positive outlook
Enjoy socialising


Training to be provided:


CORE MODULES
Marketing Principles

Develop an understanding of the range of digital marketing principles, strategies and techniques.


Key Topics:

  • Customer engagement and market segmentation
  • Customer lifecycle
  • Digital and Social Media Strategies
  • Exploiting realtime information
  • Digital marketing campaigns
Digital Marketing Business Principles


Key Topics:

  • Security levels necessary to protect data
  • Digital etiquette
  • Customer Relationship Management systems
  • Understand the differences between all the major digital and social media platforms
  • Plan digital content based on audience needs
  • How a digital marketing team works in a business environment
Principles of Coding

Develop knowledge in the range of concepts, approaches, software languages and techniques that are applicable to Principles of Coding.


Key Topics:

  • Compatibility of code on different platforms
  • Components involved in web development
  • Hosting and serving
  • Search Engines
  • How local (cookies) or session data storage is utilised
Google Analytics IQ

Develop knowledge to be proficient in Google Analytics and be effective at leveraging Google Analytics within their organisations.


Key Topics:

  • Layout, reporting, campaign and conversion tracking
  • Data collection, setup and configuration
  • Analysis tools and techniques
  • Advanced marketing tool

Future Prospects:

Permanent position

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