Commercial Brand Development - London, United Kingdom - Louis~Hampshire
Description
Commercial Brand Development- Premium Spirits
To £80k plus Bonus and Benefits
The client is an established and highly respected Premium spirits business, with an expanding portfolio of successful brands, active internationally, with a growing market footprint.
They enjoy significant brand equity and are targeting high-end luxury productsat a discerning international customer base, via multiple channels including prestige on-trade, off-trade activity, Digital, Mail Order and Ecommerce, and Luxury retail.
Reporting to Director level, and managing a team, the role will lead the management and lifecycle of existing brands, and the development and launch of new prestige brands into the portfolio, with a strong, although not exclusive, focus on expanding theirprestige whisky brands.
They are committed to building and capitalising upon significant business investment and growth in recent years, and this commercial leadership position is seen as critical to achieving further product and market expansion globally.
The role will own all aspects of commercial brand management and marketing for the assigned portfolio, and this will include oversight of the premium whisky purchasing, maturation, production and release strategyThis role is high profile, multi-faceted, entrepreneurial, but within the framework of an established, growing and supportive business. Some travel within international markets will be required to support and grow the portfolio.
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