Paid Social Specialist - Belfast, United Kingdom - Whytematter

Whytematter
Whytematter
Verified Company
Belfast, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

What You'll Do:

  • Manage and execute paid social efforts, supporting campaign management
including setup, monitoring, and optimisation across multiple social media

channels to include but not limited to Meta (Facebook & Instagram), LinkedIn,

Twitter, YouTube, Tik Tok etc.

  • Employ a consistent test and learn approach across channels to ensure paid social
advertising is best-in-class.

  • Coordinate with the creative and content teams to develop and test effective
creative strategies.

  • Partner with data teams to produce weekly and monthly channel reports and keep
client team updated on KPIs and future opportunities.

  • Monitor competitor activity and identify new trends and make proactive recommendations for future content and campaigns

Skills You Will Have:

  • Prior knowledge and experience of working across paid media platforms and web
analytics tools - including but not limited to: Meta Business Manager, Google Ads

Platform, LinkedIn Ads, Google Analytics, Google Data Studio, etc.

  • Selfmotivation and a passion for social and content. Curiosity in the industry to identify
relevant trends and moments.

  • Experience managing large budgets.
  • Ability to think creatively, identify opportunities and make quick decisions.
  • High attention to detail and the ability to effectively multitask within a deadline driven
atmosphere.

  • Ability to work on own initiative as well as in a team.
  • Good analytical skills and problemsolving ability you can read and understand data,
to make decisions to achieve KPIs.

  • Excellent communication skills you can present and provide feedback to clients, internal teams, and thirdparty agencies.
  • Adaptable with a cando attitude. You'll like a challenge and the opportunity to learn new things.
  • A selfstarter with proven organisational skills that can drive initiatives independently and work collaboratively.
If you are interested in hearing more about this role, please click the APPLY button or alternatively, please call Kirsty on

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