Freelancer Marketing Professional - Manchester, United Kingdom - Factory International

Factory International

Verified Company

Manchester, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

WORK WITH US AT FACTORY INTERNATIONAL

Manchester International Festival (MIF) is back this summer - taking over the city once again with a world-class line-up of art, music, theatre and cultural events.

And we're also preparing to open the doors to the new Factory International space - so there's never been a better time to join the team.

We're looking for an all-round marketer to support our Marketing and Audiences team during MIF.

You'll primarily be working on campaigns to drive awareness of our Festival Square programme, engaging with people from across the city and beyond to excite and encourage attendance at events.

Freelance Marketing professional - Call Out (download here)

With everything from live music and DJs, to family-friendly events and spoken word, Festival Square's a huge part of MIF and for the first time it takes place along the banks of the River Irwell by our landmark cultural venue.

This role will be;

Devising campaigns to promote the Festival Square programme
Contribute to the development of key messages and materials for Festival Square, including leaflets, flyers and marketing assets on site
Work closely with the wider Audiences department to gather assets and share content to promote the Festival Square programme
Work closely with our Front of House and Volunteer teams to brief them on daily activity and make sure they have the marketing assets they need
Identify local target audiences and channels to reach them both online and offline
Work with the Marketing and Audiences team to develop a media plan to promote Festival Square, including across digital and out of home channels
Drive audience attendance across the Festival Square programme
Work with the Research and Insight Manager on a plan for data collection and analysis of events and audiences at Festival Square
Track and monitor campaigns for optimum results
Report on campaigns and overall Festival Square activity, as well as audience insights

We're looking for someone who;

Can deliver and optimise marketing campaigns across digital and print channels
Has experience with campaign tracking and analytics to optimise activity
Has social media and print copywriting skills

Please note that being based in Manchester or within a reasonable commuting distance is preferable.

KEY DETAILS
We'd like someone to start as soon as possible with availability through to the end of July.

The Fee will be up to £6,800 FTE depending on availability during this period.