Director of Brand, Content and Communications - Hammersmith, Greater London, United Kingdom - Hyperoptic Ltd

Description

Office location with Hybrid working:
Hammersmith (3 days in the office)

The Head of Performance Media drives growth activities across paid media (online and offline), digital, affiliates, direct marketing and referral channels.

The Head of Performance Media will oversee the generation of leads through various marketing channels, such as content marketing, email marketing, social media, and digital advertising.

The Head of Performance Media is responsible for planning, executing, and monitoring marketing campaigns aimed at generating demand.

Tirelessly seeking opportunities to grow quicker and better; They leverage marketing automation tools and systems to streamline demand generation processes, manage lead databases, and track campaign performance.

This includes setting up lead scoring, automated email workflows, and personalized marketing communications.
They oversee the selection, implementation, and management of marketing technology tools and platforms that support demand generation efforts. This may include marketing automation software, CRM systems, analytics tools, and other technologies to optimize marketing operations.
This information helps in tailoring marketing messages, identifying target segments, and optimizing demand generation strategies.
Lead and develop the team to ensure high performance, job satisfaction and career development
Maintain high colleague engagement levels, fostering cross functional collaboration and developing a high-performance continual improvement culture across the teams
Specialist Management – experience managing a range of digital roles and experiences – able to provide direction, coach and provide development support
Strong Performance Media and end-to-end sales funnel experience gained in a competitive fast growth environment
Experienced at developing team members through coaching, performance management and mentoring
Omnichannel thinker- joins the dots across digital and offline

Whatever we're doing – whether we're liaising with property professionals, delivering our network, or installing in a customer's home, going beyond the expected is the benchmark for everything we do.

25 days' paid holiday increasing each year, to a max of 35
~ Extra days off for your birthday, moving home, wedding/civil partnership and to volunteer
~ Private medical Insurance provided by AXA health
~ Life assurance giving you cover of 4 times your base salary
~ Our pension scheme matches your contributions up to 4%
~ Retail offers — discounts from hundreds of recognisable brands
~ Complaints Code of Practice
Website Terms and Conditions
Acceptable Usage Policy
Privacy and Cookie Policy
#