Product Marketing Manager - London, United Kingdom - eFinancialCareers

eFinancialCareers

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

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Description

The role is part of the Global Product Marketing team, with regional teams in EMEA, APAC and the Americas. Global Product Marketing is a Centre of Excellence team, within the larger Global Marketing function. Center of Excellence includes teams dedicatedto content creation, content management, digital marketing, and design.

Key responsibilities include:

Product Toolkits

Ensure all marketing messages and toolkit items are approved on time by key stakeholders and that they meet all regional marketing compliance/regulatory requirements.

Campaign Leadership

Partner with the Marketing Strategist leading our Alternatives effort in EMEA & provide guidance and expert input into the development of marketing activities to promote our alternative investment products in Europe, including content, events, PR, social& comms.

Competitor and Market Analysis

Conduct competitor and market analysis to identify unique angles to leverage when devising key marketing messages.

Stakeholder Management

Collaborate closely with Product Management, Investment Teams, Compliance, Reporting, Sales and Marketing globally when developing the product marketing toolkit items and inputting into campaigns.
Ensure all relevant parties are kept up to date about the progress of the materials being produced.

Reporting

Regularly monitor the use and impact of toolkit items to identify ways to improve in future.

QUALIFICATIONS

Extensive experience in Alternative investments.
Deep understanding of the European sales and marketing regulatory rules for alternative investment products, specifically for Private Equity/Debt.
Great appreciation of the sales process/investor journey for alternative investment products.
Expertise in the European alternative investment product market landscape.
Experience of working with product management, sales, and investment teams.
Ability to provide meaningful and actionable insights into competitor and industry trends.
Ability to collaborate with and positively influence stakeholders across functions and regions.
Proven ability to manage multiple demanding workstreams simultaneously and to be able to successfully manage changing deadlines.
Strong communication skills, especially written, verbal and presentations.
Strong ability to acknowledge and adapt to diverse styles, cultures and languages.
Creative & ability for storytelling & visualization of key product messages.
Excellent attention to detail.
Multiple language speaker a plus

In our company values we aim for equity at all stages of the recruitment process, please let us know if we can do anything to make the process more accessible to you.