Content Lead - Manchester, United Kingdom - Atlanta Group

Tom O´Connor

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Tom O´Connor

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Description

Atlanta is looking for an experienced Content Lead to take the day to day management of website content, SEO and copywriting, This involves exciting activities across our leading brands such as Swinton, Autonet, Carole Nash, Healthy Pets and Marmalade.


The role requires a 'can do' and flexible approach as you will be required to manage a diverse range of marketing initiatives and projects, interfacing directly with the senior stakeholders in the business.

You are expected to produce website content for a variety functions; SEO, engagement, customer communications and product definitions, ensuring integration with the wider marketing strategy where appropriate.


The Content Lead will work within a wider content team and have responsibility of a direct report, a Content Executive, who they will be required to develop in this fast paced and dynamic environment.


Key Responsibilities and Tasks

  • Creating a clear content plan in line with the business strategies and seasonality.
  • Creating content across the website along with all on and offline advertising channels.
  • Responsible for SEO content with a view of increasing search positions.
  • Liaising with our PR agencies to support campaigns through SEO content.
  • Ensure all content, advertising and communications are compliant.
  • Supporting the wider business and brands on development projects and other business channels
  • Managing and developing the Content Executive to support on tasks and achieve development goals

Skills and experience

  • This role requires a balance of planning, copywriting, SEO and creative thinking.
  • Working in a fastpaced dynamic environment and who can adapt to change quickly.
  • Experience leadership is required to successfully engage with agencies and developing team members.
  • Working collaboratively with other teams to successfully deliver projects within targets.
  • Presentation and Microsoft Office skills

Join us and be part of a family
Atlanta are one of the fastest growing UK insurance brokers, made up of some amazing heritage brands. With Swinton Group, Autonet, Carole Nash, Marmalade and Be Wiser we have well over 100 combined years of experience. Every day, our people push boundaries and go further, empowering our customers and colleagues to make big decisions. When you join us, you join our family that is always innovating and always growing. With a relentless focus on collaboration, quality and curiosity, we help our people flourish. That's why our people are the reason why we are the success we are today. There's never been a better time to become part of our story.


How we work
The world has changed how we work - and so have we.

That's why we have already moved into flexible working because we understand that all important balance between work and everything else that happens outside the office.

We are flexible to your needs so you can do your best work and have fun whilst doing it.


ATL
LI-HV1

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