Creative Writer - London, United Kingdom - VMA GROUP

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    Description

    The successful applicant will be responsible for creating compelling and engaging content that resonates with our target audience and supports our organisational goals.

    From website copy and email newsletters to marketing materials and member communications, you will play a key role in shaping our brand voice and telling our story in a clear and compelling manner.

    Fully remote – Proximity to London or Edinburgh preferable for ad hoc meet ups

    Conduct thorough research based on creative briefs to understand the information that has to be communicated and the needs of the target audience

    Draft clear, concise, and engaging copy across various mediums such as articles, blogs, emails, social media posts, web pages, brochures and flyers, and video scripts.

    Produce high-quality, error-free content that aligns with, and supports our brand

    Identify and understand the target audience and tailor the content and style of writing to be appropriate and engaging for each medium and audience.

    Use effective SEO techniques to optimise copy on digital platforms for search engines.
    Proofread, edit and fact-check all copy to ensure accuracy, consistency and adherence to brand guidelines and relevant industry regulations
    Use storytelling techniques and creative approaches to make ideas more accessible and interesting to readers
    Collaborate with other Marketing team members and subject matter experts and contribute ideas towards communications and marketing plans
    Continuously research and stay updated with trends, techniques, and best practices in copywriting and content marketing

    Experience of writing compelling copy for a range of different audiences
    Experience of writing with SEO in mind
    Experience of writing for social media audiences

    In return, we offer a comprehensive benefits plan to help you meet your health and wellness, financial and lifestyle needs:
    ~ Holiday entitlement of 35 days leave per annum (includes public & bank holidays)
    ~Generous pension contribution
    ~ Private healthcare scheme
    ~ Life assurance

    ~ If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV:
    .VMA GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, marketing, digital and change communities.

    Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, brand, digital marketing and agency services.

    Our thought leadership and benchmarking studies have become go-to resources for the communications, marketing, digital and change industries, supporting planning and decision-making for organisations of all shapes and sizes.