Global Influencer Manager - London, United Kingdom - JBC

JBC

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

This role will start as a 3-4month FTC, but then will go perm

Role will be going into the office once every two weeks

We're recruiting for the vital role of Global Influencer Manager to oversee the owned and earned strategy for a premium beauty brand.

This role will report to the Global Head of Social, Content & Influencers and will build the awareness of the brand throughaccelerating our influencer strategy across key markets UK, North America and International.

Some Responsibilities:

Develop innovative, effective influencer strategies to build online and offline engagement and awareness globally with the Head of Social & Influencers
Responsible for executing the multilayered Global & UK Influencer strategy
Grow our network of influencers (across all tiers and relevant niches) to build authentic brand advocacy, relevance and credibility
Ensure all plans and activity ladder up to brand objectives: increasing brand awareness, engagement, consideration, and conversion
Ensure local teams influencer plans are aligned to Global Marketing plans and adapted for local market trends
Act as a brand ambassador for the Influencer and Brand team both internally and externally, maintaining and developing strong relationships daily
Oversee the ongoing communications with influencers, from our tools to our DM's can articulate our story of clean living, sustainability and inclusion
Ownership of Global Influencer seeding operation, bringing creativity to mailer box design and organisation to curating target lists
Affiliates: optimizing activity and increasing sales from influencers for DTC
Tools: utilize inhouse tools to streamline workload and to track/manage a database of influencers
Managing the influencer budget effectively
Social media support: curating top influencer content for social

Required Skills:

23 years' experience within influencer marketing, with proven ability to build, execute, and scale influencer campaigns that have significant impact
Existing relationships within the influencer and creator space
Proven experience in driving sales through influencers
Experience in endtoend event production
Loves to build and maintain relationships with influencers
Analytics: ability to create learnings from data to improve performance
We're looking for someone with an innate willingness to roll up your sleeves and get the job done
Passion for skincare, beauty and sustainability is desirable