Adlina Hassan

Four years of professional experience in communication, branding, marketing and stakeholders management. Track record of organising successful PR and communication campaigns locally and internationally.

1. Orchestrated and strategised content for branding activities and campaigns, resulting in an extraordinary surge of +98% in brand sentiment.
2. Cultivated and maintained relationships with both local and international media partners and stakeholders, serving as the bedrock of triumphant branding campaigns.
3. Conceptualised, scripted, and meticulously crafted visuals to shape the distinct identity and feel of branding videos, leaving an indelible mark on our audience for various purposes.
4. Played a pivotal role in masterminding and flawlessly executing both local and international events, contributing significantly to its resounding success.
5. Led and guided the social media team, igniting a profound wave of product awareness that translated into an extraordinary +90% engagement rate and +30% conversion rate.
6. Negotiated alongside the top management team on the procurement of COVID-19 Vaccine with the counterpart, which was then used to vaccinate 95% of Malaysian within 2.5 months of the launch of National Immunisation Programme.

BBA (Hons) International Business

First Class Graduate