
Ciaran Ryan
Technology / Internet
About Ciaran Ryan:
I am an innovative marketing leader with over 10 years of experience in B2B SaaS and high-growth technology industries. I specialise in crafting high-performance demand generation strategies, leveraging data-driven insights to drive revenue growth. My expertise spans multi-channel marketing, marketing automation, and aligning cross-functional teams to exceed revenue goals.
Experience
Head of Demand Generation
Open Energy Market Ltd – Remote | 2023 – Present
- Led the development of data-driven marketing strategies, increasing YoY website sessions by 406% and demo requests by 900%.
- Designed and launched an ABM programme targeting ideal customer segments via multi-touch campaigns (social, direct mail, telemarketing).
- Trained GPT technology to assist cross-departmental teams in creating on-brand communications.
- Collaborated with the BI and Finance teams to refine CAC:LTV calculations to support investor pitching..
Demand Generation Manager
SilverCloud® by Amwell® – Remote | 2022 – 2023
- Delivered a 100% increase in lead creation while halving CPA by optimising HubSpot workflows and marketing automation.
- Drove integration between HubSpot and Salesforce, enhancing lead progression and revenue tracking.
- Reduced MQL qualification times by streamlining funnel processes, resulting in a 40% YoY growth in marketing-qualified leads.
Head of Demand Generation
Cognassist UK Ltd – Remote | 2019 – 2022
- Grew marketing-attributed revenue (MAR) by 107% and new contacts by 287%.
- Launched the Neurodiversity Masterclass, the UK’s first qualification in neurodiversity, which became a viral success with thousands of sign-ups.
- Led SEO and PPC campaigns, increasing website visitors by 144% and securing Cognassist’s position as the UK’s #1 EdTech start-up.
Education
- BA Vis. Comm. & Multi-media
Letterkenny Institute of Technology, Ireland - Introduction to Product Management
Chartered Institute of Marketing - Account Based Marketing
Sales Impact Academy - Advanced Demand Generation
Sales Impact Academy - DNA of Champion with Clive Woodward
Sales Impact Academy
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Jobs near Stafford, Stafford District, Staffordshire
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Marketing Intern
4 weeks ago
Siemens Digital Industries Software Solihull, EnglandWe are looking for a highly motivated and organised Marketing Intern to join our team. The role involves collaborating with Siemens resellers and sales teams to identify growth opportunities. · Launching and supporting demand generation campaigns to build awareness and generate i ...
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Sales Controller Europe
1 month ago
Hitachi Energy BirminghamThe opportunityIn this role, you will report to the Regional Finance Director for Europe and serve as a key operational and strategic partner to the regional M&S leadership team. · ...
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Offline Campaign Manager Trainee
2 days ago
SCPartners WolverhamptonWe're looking for a passionate Offline Campaign Manager Trainee to join our innovative team. You'll be at the forefront of our marketing and sales teams learning and developing skills within leadership and management to eventually help manage our ever growing marketing campaigns. ...