Eloise Burton

Graduating from a degree in BA (hons) Fashion Business and promotion from Birmingham City University. With immense knowledge and understanding of the fashion industry and its practices with experience in a fashion creative assistant role. Commitment, focus, and motivation is demonstrated throughout the work produced in each project during the time at university. Knowledge in buying and merchandising, adobe software, marketing, PR and creating innovative ideas. Dedicated, organised and a excellent communicator when working in a team and efficiently responding to deadlines. Proactive attitude with ambitions to peruse a successful career In merchandising / marketing.

Hidden Fashion:

Fashion Creative

-Visual merchandising the Hidden fashion website. This included making sure new stock was prioritised and displayed in an orderly visually appeasing manner to the consumer. 
-Creating designs for a possible graphic t shirt collection using adobe illustrator.
-Assisting photo shoots through styling and planning outfits. Taking content and flat lay images for the hidden fashion socials. 
-Creating new and engaging content in collaboration with different influencers for the Hidden Fashion Tik Tok page.
-Working as a team through communicating new trends, products and ideas to demonstrate commercial awareness.
-Contacting influencers for potential gifting and collaboration. 
-Answering customer queer emails and order requests through the use of shopify. 
-Using excel spread sheets to organise data and contacts with influencer 
agency’s as well as suppliers. 
-Producing product CSVs for new products then uploading them to the hidden fashion website.
- Assisted the content team in hosting TikTok live shops which each week in order to push product sales.
- Creating clothing collections through merchandising each product on the 
website into suited categories for example the ‘air port outfits’ collection.
-Packaging and creating PR packages for influencers. 
-Creating promotional banners for the website and instagram page.

Morrisons: 

Retial Assistant

-Being able to work effectively and accordantly under pressure.
-Customer service and communication skills and the ability to build constructive relationships with
-Working in a busy team and maintaining positive work relationships. 
-Problem solving and dealing with customer complaints and query’s. 
-Being able to working under pressure and in a busy environment while ensuring customers have an enjoyable shopping experience.
-Self management, reliable and trustworthy through being punctual, flexible, 
getting work done on time, and being willing to improve own performance. 
-Numeracy skills in a range of ways, from giving customers the correct change to stock taking.
-Adaptable and willing to taking on new tasks each day.
-Arranging and working stock throughout the store to sustain organization. 
-Hands on with different items to expand product knowledge 
-Industry knowledge in the retail sector and the company. 
-Working behind the customer service developing interpersonal skills and dealing with problems customers may have.

BA (hons) Fashion Business and Promotion 

2021 - Sep 2024Sep 2021 - Sep 2024

During my time studying fashion business and promotion at Birmingham City University I have gained immense knowledge and understanding of the fashion industry. Commitment , focus, and motivation is demonstrated throughout the commitment to each project. 

Buying and merchandising
-Creating a mens wear spring/summer 2022 rnage in collaboration with NEXT.
-Developing Critical paths and costings in Exel using short and long lead times.
-Developing CADS using adobe illustrator.

Marketing and PR 
-Creating campaign and strategy based on inclusivity in collaboration with Harvey Nichols.
-Outlining EDIs, SMART objectives, marketing time lines, marketing metrics, public’s & stakeholders and crisis management.

-Visual merchandising
-Working in a group to create an innovative visual merchandising strategy for Selfridges 2022 retail campaign ‘Super Futures’.

Independent Final Project
-Creating a female streetwear brand through developing a USP, bsuiness operations and marketing and PR.During my time studying fashion business and promotion at Birmingham City University I have gained immense knowledge and understanding of the fashion industry. Commitment , focus, and motivation is demonstrated throughout the commitment to each project. Buying and merchandising -Creating a mens wear spring/summer 2022 rnage in collaboration with NEXT. -Developing Critical paths and costings in Exel using short and long lead times. -Developing CADS using adobe illustrator. Marketing and PR -Creating campaign and strategy based on inclusivity in collaboration with Harvey Nichols. -Outlining EDIs, SMART objectives, marketing time lines, marketing metrics, public’s & stakeholders and crisis management. -Visual merchandising -Working in a group to create an innovative visual merchandising strategy for Selfridges 2022 retail campaign ‘Super Futures’. Independent Final Project -Creating a female streetwear brand through developing a USP, bsuiness operations and marketing and PR.