
Esmé Ara’resa
Marketing / Advertising / Public Relations
About Esmé Ara’resa:
Hi, I'm Esmé. I help startups and creators build Vibrant, Impactful, Profitable communities.
For the past decade I’ve designed strategies and systems that power engaging member experiences to unlock community as a driver of growth.
Here's what people say:
"An asset to any team... a huge asset to the communities at Sylva." - Scott Amenta, Cofounder of Sylva
"Working with Esmé is like getting the best thought partner and cheerleader you can ask for as a Founder." - Fred Brooksworth, Academic & Serial Entrepreneur
“Esmé shared a combination of great questions, anecdotes, and lived experience advice. I picked up principles applicable to us as we establish our community strategy.” - Neil Yeoh, CEO of One Point Five
“Esmé knows how to be the glue that keeps a community together…She goes above and beyond to create a seamless member experience." - Shriya Nevatia, General Manager
Experience
Building Vibrant, Impactful, Profitable communities for startups and creators.
PERSONAL DEVELOPMENT COMMUNITIES
+ Sovereign by David Elikwu: book launch
+ The Lingo Lobby: 100K+ hobbyists, 72 languages
+ Season: 19k+ women connecting over fashion and football
+ the Five Everydayisms: busy, modern people prioritising wellbeing, every day.
TECH/ PROFESSIONAL COMMUNITIES
+ Chief Growth Officer Network: 300+ C suite leaders
+ No Code Founders: supporting 20K+ no-code/ low-code developers exploring entrepreneurship
+ Fashion Scholar: CPD for junior and mid-level professionals in fashion.
+ Sylva: I led operations for a business unit of x4 membership communities (Entrepreneurship Cluster) within the Sylva portfolio. I owned retention KPIs from the initial founding community members to a growth of 44K members across the business unit.
Education
Harper Collins Author Academy
BA Spanish & German, University College London
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