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Francesca Aveyard

Francesca Aveyard

Digital Product Manager - Global Streaming

Technology / Internet

London, Greater London

Social

About Francesca Aveyard:

Certified Product Manager with 6 years’ experience identifying new revenue opportunities, framing user-centric solutions and delivering high-impact products to drive value. Collaborative leader, recognised for leading with clarity, purpose and authenticity.

Experience

  • Innovation lead, identifying new technologies to drive revenue and engagement e.g. using GenAI to increase personalisation
  • Reduced annual contact rate -5% through identifying user problems and defining scalable solutions grounded in insights
  • Spearhead concept validation through iterative prototyping and user testing, enabling rapid go/no-go decisions
  • Deliver strategic product roadmaps and business cases for new product features - contributed to +4% EBIT growth YoY

Education

Product Management Certified with the Product School as of 2025

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