About Gayathri Arun:
Results-driven professional with solid background in business development and marketing management. Proven ability to identify and seize new business opportunities, build strategic partnerships and drive revenue growth. As a BDM associate at Zero Gravity Photography, I identified potential clients and partners, generated targeted revenue and achieved 20% over monthly B2Bsales targets. As a market Research intern at Sales Era, UK, I gained extensive knowledge of global market trends and collected data on consumers, competitors and the marketplace. With expertise in business development, market research and digital marketing, I’m poised to drive growth and deliver exceptional results.
In my role as a Publishing Consultant at Notion Press, I played a crucial role in guiding authors through the publishing process from onboarding them to distributing to the right channels and marketing in the right platform. I Helped authors achieve a 20% increase in book sales within six months of publication through effective marketing and distribution strategies. I also Expanded the reach of Notion Press's OutPublish Program by identifying and onboarding 10+ new authors quarterly.
Moreover, as a Business Development Executive at Zero Gravity Photography, I conducted comprehensive global market research, implemented targeted sales strategies, and consistently exceeded quarterly revenue targets by an average of 25%. I also established key partnerships and actively participated in networking events, contributing significantly to the company's overall revenue growth. In addition to my experience in publishing and business development, I have gained valuable skills and knowledge from various roles:
- During my time as a Market Research Intern at SalesEra in the UK, I implemented data-driven market research methods to analyze consumer behavior, resulting in a 15% increase in customer retention and a 10% reduction in customer churn. I also honed my skills in web scraping to collect and integrate data on consumers, competitors, and the marketplace.
- I actively contributed to Zero Gravity Photography's marketing efforts by creating tailored promotional materials such as brochures, invitations, gift cards, and vouchers using tools like Canva and Google Docs
I completed a Master's in Marketing Management at the University of Westminster, which is a prestigious institution known for its quality education. During my program, I gained a comprehensive understanding of marketing principles, strategies, and management techniques. I acquired valuable knowledge and skills in areas such as market analysis, consumer behavior, branding, and digital marketing. My studies equipped me to excel in the field of marketing and gave me a solid foundation for a successful career in this dynamic and competitive industry.
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