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Karla Cueva Castro

Karla Cueva Castro

Social Media Manager|Strategy, Content & Community

Marketing / Advertising / Public Relations

London, Greater London

Social

About Karla Cueva Castro:

Hi there! 👋🏻 

I’m a Social Media & Content Strategist with 8+ years’ experience in building brand presence, shaping digital narratives and driving audience engagement across tech, wellness, lifestyle and small business sectors. I specialise in transforming underdeveloped or multi-brand social channels into cohesive, high-performing ecosystems, pairing strategic thinking with content creation. I am passionate about helping brands connect with their audience and grow through authentic, strategic and creative social media.

Experience

A results-driven Social Media Manager with over three years of experience scaling brand presence across the UK and US. Proven record of increasing reach by 45% and achieving engagement rates up to 6× the industry average. Expert in multi channel strategy, short form video production and performance analytics. A collaborative leader who successfully launched high engagement community initiatives and managed a comprehensive suite of creative and analytical tools.

Education

BA from Middlesex University - International Tourism Management and Marketing

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