beBee background
Professionals
>
Isleworth
kelly green

kelly green

Marketing professional with a passion for people

Marketing / Advertising / Public Relations

Isleworth, Hounslow, Greater London

Social

About kelly green:

Proactive, versatile, conscientious, and forward-thinking. I have a ‘can do’ attitude and a passion for consumer marketing and communication. I have gained over 10 years’ experience in consumer healthcare marketing & media communication.

 

Having worked at the highly reputable, multi-national consumer goods company Reckitt Benckiser, I have gained invaluable experience managing a variety of OTC brands including Nurofen & Gavison with roles that stretch across brand activation, equity, innovation & media strategy across UK, EU & ANZ. I’ve been responsible for leading and managing OTC pharmaceutical brands, creating & activating annual marketing plans with close collaboration with a cross functional team.

 

Directly managing and mentoring a team has allowed me to develop leadership managerial and delegation skills. The experience has been rewarding, challenging and I’m pleased to say a success as they have reached their objectives.

Experience

I am currently employed as Senior Brand Manager on Gaviscon for Reckitt. 

As Senior Brand Manager, I have acquired skills in Equity, Innovation and Activation across Europe, Australia and the UK / IRE. My main roles include leading go-to-market launch recommendation for innovation, managing the P&L at a UK level (the lead market) and leading the activation in UK and providing consultation for the other markets. Y1 one performance has been a success, the key 4 markets which launched first reached their set in-markets KPIs (Distribution, ROS & share of market) and based on this success is being rolling out Globally. 

This project started with the consumer and involved rigorous evaluation of data to uncover key insights, creating a situation analysis tailored to the relevant markets, 3Y strategy & P&L and I developed the launch recommendation and activation plan for the relevant markets.

I have also gained extensive experience in creating leading Global comms & equity campaigns. My experience has afforded me the opportunity to learn from leading Creative & media agencies, bringing to life key uncovered insights through campaigns that drive growth for the brand and providing against the needs and wants of consumers.

Education

Summary of Qualifications      

BA Hons Degree in Business Marketing – 2.1 

3 'A' Levels – Biology, Media Studies, Psychology

1 ‘AS’ Level – Chemistry

10 GCSEs

Professionals in the same Marketing / Advertising / Public Relations sector as kelly green

Professionals from different sectors near Isleworth, Hounslow, Greater London

Other users who are called kelly

Jobs near Isleworth, Hounslow, Greater London

  • Performance Marketing Executive

    2 weeks ago

    Supporting Education Group London

    We are looking for a proactive Performance Marketing Executive who combines strong technical capability with the right mindset. · This role is for someone who's curious by nature, excited by innovation, and genuinely enjoys collaborating as part of a wider team. · You'll be hands ...

  • Senior Mortgage Advisor

    5 days ago

    IDEX Consulting Ltd London

    We are seeking a highly experienced mortgage professional to lead and grow our mortgage operation within a dynamic wealth management practice with huge growth plans. The successful candidate will have a strong record of mortgage advising, be able to demonstrate experience within ...

  • Senior Brand Manager

    1 month ago

    Abbott Maidenhead

    We're looking for a dynamic and passionate Senior Brand Manager to join our UK Marketing team.In this full-time role, you'll manage the UK's reimbursed portfolio, driving innovation, growth, and market leadership in a thriving industry. · ...