Kristen Kolsun

A dynamic Sales Enablement professional, I possess a strong background in driving revenue growth and optimizing sales performance. My expertise integrates sales strategy, comprehensive sales training program development, and advanced data analytics for pipeline optimization. I excel at identifying performance gaps and architecting high-impact solutions. A core tenet of my approach involves cultivating strategic partnerships with key stakeholders and fostering cross-functional collaboration. As a proven business leader, I am naturally inclined to voice insights, challenge the status quo, and influence outcomes.

S U M M A R Y

Highly experienced sales and enablement professional with a strong background in driving revenue growth and optimizing sales performance. Proven expertise in developing and delivering comprehensive sales training programs, leveraging data analytics for pipeline optimization, and leading sales teams to exceed targets. Adept at strategic account management, market analysis, and fostering impactful customer relationships.

E X P E R I E N C E

SALES ENABLEMENT MANAGER | Brady Corporation | 2024 – Present

• Designed and implemented comprehensive sales enablement programs and content, utilizing CRM and LMS platforms to enhance rep productivity and sales effectiveness.
• Partnered cross-functionally with sales leadership, product, and marketing to align enablement strategies with go-to-market initiatives.
• Led the Sales Analytics team in developing and maintaining robust reporting dashboards (e.g., Tableau, Power BI) providing data-driven insights for strategic decision-making and forecasting.
• Managed the end-to-end execution of enablement projects, ensuring timely delivery and measurable impact on sales metrics.

CORPORATE SALES TRAINER | Guardian Protection Services | 2019-2022

• Conducted comprehensive sales onboarding for new hires, focusing on sales methodology and pipeline strategies for rapid assimilation.
• Utilized CRM and LMS reporting analytics to identify sales pipeline opportunities and increase revenue through training and promotions.
• Served as interim sales manager, directing territory planning and providing tailored coaching for improved sales performance.

ARCHITECT AND DESIGN MARKET MANAGER | Armstrong Flooring | 2018-2019

• Analyzed consumer preferences, market trends, and historical data to inform strategic product and pricing decisions.
• Exceeded sales targets by strategically servicing existing accounts and cultivating new partnerships.
• Conducted on-site customer visits to demonstrate products, understand project needs, and close commercial specifications.

SALES TRAINING SPECIALIST | Armstrong Flooring | 2016-2018

CHANNEL MARKETING SPECIALIST | Armstrong Flooring | 2015-2016

S K I L L S

• Sales Enablement Strategy 
• Sales Process Design
• Training Program Design & Delivery 
• Stakeholder Management (VP+ Level) 
• Data Analysis & Performance Gap Identification 
• CRM and LMS Design & Analysis
• Cross-functional Collaboration 
• Project & People Management 
• Coaching & Mentoring

S Y S T E M S

• Salesforce
• Articulate 360
• Microsoft Office Suite

MBA, Business Leadership

University of Suffolk, 2024

BA, Communication

Villanova University, 2012