Martins Odogwu

It is my desire and delight to work with you, facilitating digital transformations, and social media growth, proffering profitable marketing solutions for the advancement of your digital presence, and developing strategic content and digital publications that would, in turn, maximize already existing resources and influence a positive march towards your desire goals. Outlined below is a vast list of qualifications and skills that I strongly believe would be crucial in meeting your desired organizational goals and expressing my worth.

•  Certified in Marketing Psychology and Consumer Behavior
•  Certified in the Foundations of User/Customer Experience
• Certified in Digital Marketing (Master Class)
• Certified in Publicity, Public Relations and Advertising
• Certified in Google and Facebook Analytics (Master Class Training).
• Certified in Hubs Spot's Content Marketing Master Class.
• Certified in Canon's Documentary filmmaking
• Certified in OMESS, documentary filmmaking (Master Class)

Digital Marketing and Social Media Development Mastery: 

In 2018, I worked for an organization called Sprout Digital as a digital marketer. My role expanded beyond the borders of digital marketing to the broader communications umbrella. This role included developing; designing, conceptualizing, capturing, writing, and creating strategic, data-driven content for a wide variety of companies. I was also responsible for developing marketing strategies through running online advertisements using strategic platforms where there is a cluster of our client's audience. This, in turn, was aimed at pulling prospects to make purchase or subscription decisions. I did this while managing each of their social media pages, populating them with content that would facilitate engagement, growth, and influence across audiences. I created content after performing a series of user research and managed the various social media accounts for organizations from different industries which ranged from Foreign Exchange to Humanities, Technology, Entertainment, and Fashion. I handled these on Instagram, LinkedIn, Twitter(X), and Facebook, all at the same time, while also managing and creating strategic content for my organization; Sprout Digital. During my work as the sole digital marketing strategist at Sprout Digital, managing and developing marketing strategies for at least 6 companies at a time, I developed solutions and templates, workable even to this day that enabled these organizations to meet their goals. I also designed strategic marketing campaigns, some of which I did for events, like the popular global Hult Prize, Paint and Sip, and International Market Live Summit which hit a record number of attendees as a result of that campaign.

I create video and photo content of user testimonies, great experience reports, and noteworthy reports needed to spark positive conversations about brands. These Ad Creatives are created and uploaded via various social media and digital marketing platforms. The campaigns I create and facilitate are so successful as, through my experience creating campaigns, there is hardly anyone who comes across with access to a mobile phone who isn't partly or fully informed about the campaign via their mobile devices or as a result of the campaign run. I have developed strategic activities that would retain the interest of already existing clients, and also, through them as individuals, bring in other people as intended.

I have run successful campaigns for prominent individuals across the world, one notable person would be the present youth leader of the leading political party of a Western African country, His Excellency, Shoga. I ran this campaign using digital prints of his photographs tagged with strong statements which I created and articulated myself and used to create brand and marketing materials, with a strategy to place them at strategic points where it would subtly influence their decisions to vote in favor. This campaign was a huge success and my strategy went beyond itself to our amazement.

Communication has been my forte, I am a trained content writer and a creative writer, and I use the psychology of persuasion to write and communicate with different people, challenging stausquos and causing reverberations across ideas. My writing techniques are aimed at sparking positivity and influencing people to make positive purchase decisions.

I have also performed a digital marketing campaign for a social event called Paint and Sip that needed to receive more customers for its weekly Paint and Sip event, which was hosting less than 10 people each Saturday. From the commencement of the campaign to its completion, we experienced the attendance of people in their Tens, up to 50 participants, as opposed to before the campaign kicked off. Here, I combined the power of visual storytelling and creative writing to paint the perfect image, highlighting the benefits; health and psychological benefits, and many other psychologically constructive benefits that were keyed into to make the campaign a success and to the fulfillment of our client.

•  Certified in Marketing Psychology and Consumer Behavior
•  Certified in the Foundations of User/Customer Experience
• Certified in Digital Marketing (Master Class)
• Certified in Publicity, Public Relations and Advertising
• Certified in Google and Facebook Analytics (Master Class Training).
• Certified in Hubs Spot's Content Marketing Master Class.
• Certified in Canon's Documentary filmmaking
• Certified in OMESS, documentary filmmaking (Master Class)

Digital Marketing and Social Media Development Mastery: 

In 2018, I worked for an organization called Sprout Digital as a digital marketer. My role expanded beyond the borders of digital marketing to the broader communications umbrella. This role included developing; designing, conceptualizing, capturing, writing, and creating strategic, data-driven content for a wide variety of companies. I was also responsible for developing marketing strategies through running online advertisements using strategic platforms where there is a cluster of our client's audience. This, in turn, was aimed at pulling prospects to make purchase or subscription decisions. I did this while managing each of their social media pages, populating them with content that would facilitate engagement, growth, and influence across audiences. I created content after performing a series of user research and managed the various social media accounts for organizations from different industries which ranged from Foreign Exchange to Humanities, Technology, Entertainment, and Fashion. I handled these on Instagram, LinkedIn, Twitter(X), and Facebook, all at the same time, while also managing and creating strategic content for my organization; Sprout Digital. During my work as the sole digital marketing strategist at Sprout Digital, managing and developing marketing strategies for at least 6 companies at a time, I developed solutions and templates, workable even to this day that enabled these organizations to meet their goals. I also designed strategic marketing campaigns, some of which I did for events, like the popular global Hult Prize, Paint and Sip, and International Market Live Summit which hit a record number of attendees as a result of that campaign.

I create video and photo content of user testimonies, great experience reports, and noteworthy reports needed to spark positive conversations about brands. These Ad Creatives are created and uploaded via various social media and digital marketing platforms. The campaigns I create and facilitate are so successful as, through my experience creating campaigns, there is hardly anyone who comes across with access to a mobile phone who isn't partly or fully informed about the campaign via their mobile devices or as a result of the campaign run. I have developed strategic activities that would retain the interest of already existing clients, and also, through them as individuals, bring in other people as intended.

I have run successful campaigns for prominent individuals across the world, one notable person would be the present youth leader of the leading political party of a Western African country, His Excellency, Shoga. I ran this campaign using digital prints of his photographs tagged with strong statements which I created and articulated myself and used to create brand and marketing materials, with a strategy to place them at strategic points where it would subtly influence their decisions to vote in favor. This campaign was a huge success and my strategy went beyond itself to our amazement.

Communication has been my forte, I am a trained content writer and a creative writer, and I use the psychology of persuasion to write and communicate with different people, challenging stausquos and causing reverberations across ideas. My writing techniques are aimed at sparking positivity and influencing people to make positive purchase decisions.

I have also performed a digital marketing campaign for a social event called Paint and Sip that needed to receive more customers for its weekly Paint and Sip event, which was hosting less than 10 people each Saturday. From the commencement of the campaign to its completion, we experienced the attendance of people in their Tens, up to 50 participants, as opposed to before the campaign kicked off. Here, I combined the power of visual storytelling and creative writing to paint the perfect image, highlighting the benefits; health and psychological benefits, and many other psychologically constructive benefits that were keyed into to make the campaign a success and to the fulfillment of our client.

Bachelor of Science in Computer Science.

Certified in 

Marketing Psychology and Consumer Behavior

Certified in the Foundations of User/Customer Experience

Certified in Digital Marketing (Master Class)

Certified in Publicity, Public Relations and Advertising

Certified in Google and Facebook Analytics (Master Class Training)

Certified in Hubs Spot's Content Marketing Master Class.