Namrata Jadhav

With a dynamic blend of academic excellence, practical experience, and a passion for digital marketing, I am confident that I can contribute effectively to your team's efforts and drive the growth of the company.

My MSc in Marketing from the University of Exeter has provided me with a comprehensive understanding of marketing principles, consumer behaviour, and integrated marketing communications. The specialized coursework in Brand design and Digital Marketing Planning has amplified my ability to conduct brand audits, formulate successful SEO strategies, and create impactful marketing plans. I have put these skills into practice during my academic projects, where I developed marketing plans for The Community Headspace and the FORM Rifle Stocks. These experiences have honed my stakeholder management skills and equipped me to present strategies to companies confidently.

Beyond academia, I have actively participated in extracurricular activities and served as the Business and Management Representative of the Business School. This role has nurtured my leadership abilities and teamwork skills, enabling me to lead diverse teams effectively. Additionally, I am currently enrolled in the Digital Marketing Skills Bootcamp program by AMS Talent Lab Tech, reaffirming my commitment to staying at the forefront of the ever-evolving digital landscape.

Throughout my professional journey, which includes roles as a Digital Marketing Intern at IIDE, Strategy and Marketing Intern at Nurture-U Research, and Salon Marketing Assistant at Glam Salon India, I have gained hands-on experience in developing marketing campaigns, managing social media presence, and enhancing customer experiences. My tenure as a Tesco Colleague, Customer Advisor at John Lewis, Sales Marketing Advisor at The White Company, and Team Member at Burger King UK has ingrained a strong work ethic, adaptability, and a proactive approach to exceeding targets.

I am thrilled about the prospect of contributing my strengths and critical thinking abilities to drive company's objectives. With an unwavering passion for digital marketing, I am confident that my skill set aligns seamlessly with the role. I eagerly anticipate the opportunity to discuss how my expertise can contribute to the company's success and growth.

Thank you for considering my application. I have enclosed my tailored CV for your perusal, offering a comprehensive overview of my work history and accomplishments. I am excited about the possibility of joining your team and embarking on this exciting journey with Meridian.

Yours sincerely,

Namrata Jadhav

Digital Marketing Intern | IIDE                                                                                              July 2023 to Present

• Conducted data analysis, generating insightful reports that enhanced campaign outcomes.
• Employed UTM parameters for lead generation, resulting in a 5% conversion rate increase.
• Contributed to market research projects, spotting trends and identifying untapped opportunities.
• Applied SEO best practices, leading to a 15% average session duration increase and improved search rankings.
• Executed campaigns on various digital channels including social media and SEO, gaining proficiency in Facebook Ads Manager and Google Ads.

Strategy and Marketing Intern | Nurture – U Research at University of Exeter                  June 2022 to Oct 2022

• Spearheaded brand awareness campaigns, achieving 10% engagement increase on Instagram.
• Managed a £10,000 promotional budget, saving 15% through strategic budgeting.
• Planned on-campus events resulting in 25% brand visibility increase.
• Implemented on-page optimization, boosting search engine rankings by 15%.

Salon Marketing Assistant | Glam Salon India                                                                                                 Sep 2018 to April 2019

• Increased social media followers by 30% in six months.
• Created engaging content leading to a 20% rise in user engagement.
• Analyzed consumer feedback, improving customer satisfaction scores by 15%.

MSc in Marketing - University of Exeter                                                                                                        2022

Modules:                                           

• Advanced Marketing Seminars
• Marketing Analysis and Research
• Understanding Consumer Behaviour
• Purchasing and Supply Chain Management
• Brand Design
• Marketing Strategy
• Integrated Marketing Communications
• Marketing in Practice
• Tourism and Marketing
• Entrepreneurship: New Venture Creation
• Digital Marketing Planning

Score: 2:1                                                     

Bachelor’s in Commerce - University of Mumbai                                                                                          2020

Score: CGPI 7.26/10­ – Equivalent to UK 2:1

ACADEMIC PROJECTS

University of Exeter | MSc in Marketing

Academic Project 1: Marketing Plan for The Community Headspace                                                          2022

• Developed a marketing plan for Community Headspace to market its new offering using a cost model, and analytical methods, and gave recommendations.
• Reimagined the website to include the new value proposition within the two weeks plan.
• Aimed to increase the organisation's LinkedIn page by 500 followers by the end of the plan.
• By the end of the plan, aimed to procure 15 new small to medium-sized businesses that are struggling with recruitment.

Academic Project 2: Marketing Plan for the FORM Rifle Stocks                                                                 2022

• Strategized a proactive marketing plan for FORM rifle stocks for US growth, taking their bestselling US products that include a cost model using a marketing strategy.
• Overall aimed to expand the audiences base from the younger generation to 40+ age by 20% and increase the market sales by 10% within 12 months plan by

      -Creating a partnership with medium and big size retailers that commercialize hunting

      -Collaborating with influencers

      -Promoting educational content on gun ownership