Nimah Murshed

I am a Digital Marketing Executive who has worked in the digital marketing sphere for the last five years. I've gained a range of experiences from various industries including tech, real estate, fitness, and finance. Having started my marketing journey at Google, I built a broad foundation there which allowed me to later branch into my fields of interest and strengths including social media, email, CRM, and campaign management. Throughout my career, I have consistently demonstrated a track record of driving engagement and implementing innovative strategies tailored to each unique environment.

My journey began at Google, where I established a solid foundation, paving the way for my expertise in social media, email marketing, CRM, and campaign management. 

At CFA UK, I led successful rebranding initiatives resulting in a notable 38% increase in engagement. This was complemented by managing renewals campaigns, driving an 89% increase in engagement and a 42% YoY growth in memberships. During my time at Chestertons Estate Agent, I achieved an 80% boost in click-through rates and implemented the first performance-max campaigns in the real estate industry. 

My commitment to driving engagement and implementing innovative strategies is further evident in my roles at Weight Watchers (WW) and Google, where I managed paid search campaigns and contributed to the success of various advertising initiatives. In each role I have adapted and swiftly absorbed new skills which is reflected in various software proficiencies I've used such as; Adobe Photoshop, InDesign, Mailchimp, ClickDimensions, Google Analytics, HTML, CSS, and Wordpress. 

Level 3 Digital Marketing Qualification at Google

Certificate of Higher Education in Creative Computing at Queen Mary University