pedro sani

Learna Ltd (B2C) - Marketing assistant – March 2022 – Present

Duties & Responsibilities:

• Ensure the website is fully optimised for search engines and identify suitable websites to build links with.
• Coordinate all social media channels in a consistent ‘on brand’ voice in line with our high standards. 
• Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
• Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals
• Audits and analyses social media presences, including digital advertising costs and returns
• Analyses social media campaigns with tracking systems to gather visitor data
• Undertaking daily administrative tasks to ensure the functionality of the department’s activities

Cardiff Web Design Ltd (B2B) - Social media assistant  – October 2020 – 2022

Duties & Responsibilities:

• Full management of all paid social campaigns across multiple platforms including; Facebook, Instagram, Twitter and Google.
• Social media content creation
• Conducting research and analysing data to identify and define audiences
• Presenting ideas and strategies
• Writing and proofreading creative copy
• Updating databases and using a customer relationship management (CRM) system

Valley Training & Consultancy (B2B) - Social media Intern – November 2019 – April 2020

Duties & Responsibilities:

• Write and create social media posts
• Report on the team’s work with google analytics and other tracking tools
• Brainstorm - contribute thoughtful ideas during team meetings. 

Lavanya Plus Limited (B2B and B2C) - Digital Marketing Intern - February 2018 - November - 2018

Duties & Responsibilities:

• Implementing the company SEO and PPC strategies
• Optimisation of campaigns on a daily basis to ensure the best ROAS for the event.
• Providing full reporting to our management team so they can give feedback to the client. 
• Developing the appropriate strategic or tactical solutions depending upon the communications objectives.
• Creation of email marketing campaigns and newsletters through platforms such as Mailchimp.
• Create and upload content into WordPress websites.

Swansea University - Postgraduate Taught Masters

21/09/2020 - 30/09/2022 - Master Of Science Strategic Marketing - Merit

Swansea University - Undergraduate Degree

26/09/2017 - 05/06/2020 - Business Management Bachelor of Science (HONS) - Result 2.2

Cardiff and Vale College - IELTS

2016 - International English Language Testing System Full Course (IELTS) - Result 8

CED Pina Manique de Lisboa - Associate Degree 

2012 - 2015 - Associate Degree in Business and Management - Result 17

Certifications
Google Adwords Accredited

Issuing authority: Google
Issued Jun 2018 - No Expiration Date

Hubspot Email Marketing Certification

Issuing authority: HubSpot Academy

Issued Nov 2019 - No Expiration Date