Sam Tabai

With experience in digital marketing, social media, and growth strategy creation, I offer expertise as an experienced marketer and strategic thinker in maximising client profitability by implementing a bespoke digital marketing strategy designed to meet business goals and create demand.

As a Digital Marketing Consultant I have managed various marketing projects and monitored new product development with a track record of driving revenue gains and brand awareness through intelligent digital media use. I have been highly analytical with significant experience leading data-based decision-making, delivering a profitable ROI from all digital marketing activities. I am adept at creative development, website operations, enterprise platform management, project management, and collaborating effectively with stakeholders, vendors, and clients with competencies in digital marketing, interactive strategy, and eCommerce.

Driven by a passion for brands and inquisitiveness about consumer behaviour, I am known for taking the business to the next level, leading branding and marketing efforts to increase and build on the business/brand's growth and awareness targets. 

Distinguished career in multi-channel digital marketing with thorough knowledge and practical working experience of a wide range of direct digital marketing channels from the website, search engine, social media channels, digital multi-touch, and nurture campaigns.

I have worked with many small/medium business owners and consultants to develop digital marketing strategies that result in REAL business. My proven system for consistent lead generation from organic traffic delivers QUALIFIED sales meetings with our client's ideal prospects, month after month.

I have been highly analytical with significant experience leading data-based decision-making, delivering a profitable ROI from all digital marketing activities for both B2B and B2C companies.

Collaborating cross-functionally with different teams to deeply understand the business, I bring context to the team and amplify the learnings to infuse the consumer's voice into a culture that thrives on consumer understanding. 

𝗦𝗘𝗟𝗘𝗖𝗧𝗘𝗗 𝗛𝗜𝗚𝗛𝗟𝗜𝗚𝗛𝗧𝗦.
✔ Increased ticket sales by 40% per quarter by running successful SEM marketing campaigns and increased online reviews from 2 to 35 on Google.
✔ Increased traffic by 58% in just 3 months after implementing technical SEO and on-page optimisation for their key landing pages for a large American B2B PCB company.
✔ Increased SEO traffic from almost non-existing to 177% within 4 months for a large e-commerce beauty company.
✔ Increased sales revenue by 60% per quarter for an e-commerce store selling health & fitness equipment.
✔ Increased traffic by 1,316% in one year for a health & fitness sports brand e-commerce store. 
✔ Increased sales revenue by 186% by running successful paid media e-course campaigns for a B2C audience.
✔ Delivered a 250% increase in organic traffic within a year and a 35% increase in sales via paid advertisement.
✔ Increased ticket sales by 40%per quarter by running successful SEM marketing campaigns and increased online reviews from 2 to 35 on Google.
✔ Increased traffic by 43% in just 2 months for an architecture and design company in the US.
✔ Increased brand awareness reached #1 for several keywords attached to the brand.

Bachelors Degree International Business - Middlesex University, 2008-2011

Professional Diploma in Digital Marketing - Digital Marketing Institute, 2016-2017