Shivkumar Natarajan

I bring over three years of marketing experience and a Master’s degree, and I am actively seeking a new challenge in a marketing role.

My experiences include creating impactful promotional materials, executing strategic marketing initiatives, and managing social media platforms. I am proficient in Adobe Creative Suite, Qualtrics, SPSS, Excel, and Tableau, which I have utilized to deliver effective marketing solutions and drive measurable results..

As a Freelance Marketing Consultant, I created tailored promotional materials for small-scale businesses, enhancing their brand presence and achieving up to 150% growth in customer base. At Kingston University, I served as a Student Ambassador, promoting the university and creating engaging multimedia content for sustainability projects. At FMUN, I designed promotional materials and addressed tech needs for smooth event execution. In my consultancy project with AMPOS Solutions, I analyzed data and developed strategic marketing initiatives, earning top scores. As Head of Marketing and Technology at Christ University Quiz Association, I grew our Instagram to 1,000+ followers and managed quiz operations and communication for over 1,000 members during COVID-19.

From 2019 to 2022, I completed a BCom in Finance and Accountancy at Christ University, graduating with a 9.04 CGPA. My coursework included Marketing Management and Research Methodology, and I conducted a research project on the marketing strategies of Indian FinTech payment providers targeting Generation Z. In 2022-2023, I pursued an MSc in International Business Management at Kingston University London, graduating with Distinction. The curriculum covered International Marketing, Buyer Behaviour, and International Business Strategy. A highlight was my consultancy project with AMPOS Solutions, where I developed a marketing strategy and received the highest score in my cohort, showcasing my ability to deliver valuable marketing insights.