Shubhangar Sidharthan

User-centric UI/UX designer with a passion for crafting seamless and impactful digital experiences. Proven ability to lead cross-functional teams through the entire product lifecycle, from ideation and research to launch and optimization. Experienced in aligning design with business goals, driving user engagement, and increasing conversions through data-driven insights. Adept at balancing creativity with functionality to deliver innovative solutions that meet user needs and exceed expectations.

At Skillablers Technologies, I led the end-to-end design and development of their educational tech platform, encompassing user research, UI/UX design, branding, and marketing. I successfully collaborated with clients to translate their needs into effective solutions, driving a 38% increase in landing page conversions through data-driven A/B testing. Additionally, at Exotyq Retail Technologies, I led digital marketing efforts resulting in a 75% increase in social media traffic, while also redesigning their e-commerce platform for improved conversions and user engagement.

During my Master's in User Experience Design at the University of Brighton, I acquired advanced skills in UX research, interaction design, and evaluation processes. I mastered research methods and design thinking, enabling data-driven decision-making. I also gained expertise in crafting intuitive user interfaces and impactful information design. Additionally, I was selected as a finalist in the 11th International Educational Games Competition and presented my project at the 17th European Conference on Games Based Learning (ECGBL23).