About Stefan Britton:
I'm Stefan Britton, an accomplished leader with 15 years of success in the AI and MarTech industry.
Most recently I led the commercial launch of Shutterstock AI products including Generative AI. I led all sales activities, managed relationships with Enterprise customers, and trained the sales teams on AI and SaaS. I was also the global Shutterstock spokesperson for Generative AI and Computer Vision. Previously I led the rollout of new AI at Datasine and Phrasee with both companies achieving successful exits. My management style nurtures growth, collaboration, and achievement. I am known for creating exceptional sales teams and leading them through the challenges of selling new technology while delivering rapid growth.
Experience
Shutterstock
Spearheaded the achievement of full FY22 & FY23 targets, generating $27M in sales.
Directed GTM strategies, surpassing pipeline goals with over $150M against a $90M target.
Recruited and mentored 11 Business Development Executives across EMEA, US, and APAC.
Championed the launch of the first AI generative product with commercial licensing, enhancing market competitiveness.
Orchestrated the LG partnership beta program, elevating media visibility and investment.
Enhanced enterprise sales capabilities in SaaS and AI solutions through targeted coaching.
Managed the internal deal desk, streamlining large deal closures and forecasting accuracy.
Led the development of an AI ethics framework, positioning the company as a thought leader.
VP of Sales, Datasine AI (Acquired by Shutterstock), London
March 2020 – June 2021
Drove ARR growth from $100k to $10M in 20 months, culminating in a strategic acquisition.
Led global Sales and Marketing, leveraging ABM and outreach to optimize AI ad performance.
Identified market opportunities, developing and launching the company's inaugural AI product.
Secured key accounts such as Virgin Media and John Lewis, significantly impacting revenue.
Developed and implemented sales strategies, achieving rapid scale and operational efficiency.
VP of Sales, Taxi For Email (Acquired by Sparkpost), London
April 2019 – February 2020
Grew new business revenue by 200% within nine months through innovative strategies.
Tripled partner-generated revenue with a cutting-edge channel strategy.
Established robust sales frameworks and CRM integration, enhancing forecasting precision.
Chief Revenue Officer, Phrasee (Acquired by Private Equity), London
December 2016 – March 2019
Accelerated revenue growth tenfold, achieving $12M in three years through strategic sales initiatives.
Cultivated a global sales presence, leading a team to generate a $5M pipeline as a player-coach.
Engaged in high-level channel strategy development, securing strategic partnerships.
Education
AI Ethics Post grad
London School of Economics
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