Senior Marketing Executive - Stokenchurch, United Kingdom - Platinum Resourcing
Description
This is a great opportunity to join a growing business within the sports industry.Reporting directly to the Marketing Manager, you will develop, implement, and manage integrated multi-channel marketing campaigns to build brand awareness and drive salesin their B2C and B2B markets.
Salary £30,000 - £37,000 depending on experience, plus monthly and annual performance/company related bonuses, fantastic work culture that offers regular personal development plans and external training courses to progress and develop within the company.
Duties:
- Create effective multichannel marketing campaigns that are designed to drive sales and leads in B2C and B2B product lines
- Manage the implementation of their broker marketing strategy
- Support marketing activities including product launches
- Write content for websites and other marketing collateral
- Collaborate with the Underwriting team to support new business outreach and broker engagement
- Support the PR strategy by creating press releases for thirdparty agencies to work from
- Budget management and analysis
- Manage the efforts and deliverables of external partners including SEO and PR agencies, plus graphic designers
- Support the Marketing Manager with the construction of annual marketing strategies
- Produce Monthly reporting on activity to demonstrate attribution, KPIs, and returns
Skills required:
- At least 3 years of experience in the delivery of effective multichannel marketing campaigns
- Capable of creating and managing paid media channels including Google Ads, Bing Ads, Facebook, and LinkedIn
- A strong understanding of SEO best practices
- Experience using CMS (Preferably WordPress)
- Experienced in leading marketing campaigns and projects that are designed to drive commercial growth
- Competent in using Google Analytics to examine website data to review performance and discover opportunities for optimisation
- Demonstrable ability to handle multiple projects simultaneously, including effective budgetary management
- A reliable, organised, selfstarter able to work effectively with mínimal direction
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