Marketing Director - London, United Kingdom - Pentasia

    Pentasia
    Pentasia London, United Kingdom

    2 weeks ago

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    Description
    London pounds Job Reference: 35695Fantastic opportunity for a Senior Marketing Professional to put their stamp on the marketing department.

    I am seeking a passionate and highly driven/strategical senior marketing professional in the igaming industry.


    Reporting to the CEO, the Marketing Director will be responsible for all aspects of the marketing function and customer lifecycle for my client.

    Developingstrategic and operational marketing plans to ensure the business meets and exceeds its set objectives. This is a key role within the Senior Leadership Team working very closely with the CEO. The main primary responsibility is to generate profitable revenue through successful marketing for my client.

    The scope:
    Take responsibility for annual marketing plan and strategyLead, develop and grow the current marketing team comprising of CRM, VIP, Content and Performance MarketingDrive the implementation of marketing campaigns that meet business objectives across acquisition and retentionDirect the collection, analysis and interpretation of market and product data for both short and long-term strategic implementationsWork closely with the product, casino and sportsbook operations team to align strategiesIdentify competitors and evaluate their strategies and positioningBuild strong relationships with both internal and external stakeholders to ensure the successful development of the department and the CompanyUtilise experience to ensure the Company achieves optimum value for significant spendsTrack daily, weekly & monthly KPI'sRequirements:Gaming industry experienceProven experience leading digital marketing transformation in a hands-on Head of Marketing role or similarDeep understanding of market research and data analysis methodsDemonstrable experience in developing efficient strategies and business plans for all online marketing aspectsOutstanding communication and interpersonal abilities;French speaking is desirable Travel may be requiredLatest JobsIA Strategy Manager70-75K Site Reliability Engineer - Malta 40000Junior Integration Content Manager Gibraltar25000Head of Risk, Payment and FraudMalta, EUROPEAttractive Salary