Marketing Director - Greater London, United Kingdom - Zevero

Description

Job Description

What the job involves

• Develop, lead and execute our marketing strategy across EMEA, NA and APAC that displays a deep understanding of the business value Zevero delivers and the challenges we solve
• Utilise digital & traditional marketing channels to drive lead generation
• Oversee the creation of marketing content tailored to different stages of the customer journey
• Shape where our future growth will come from. This may come from maintaining and developing our performance marketing channels (Facebook & Google Ads). Or exploring new channels such as outdoor, growth mechanics (e.g. referrals), SEO, press, community, content, etc
• Create hypotheses around growth blockers (or opportunities) by understanding our outbound sales process and onboarding funnel, and work to improve our messaging and customer experience
• Help Zevero launch in new markets, understanding how needs and behaviour change between countries
• Nurture and educate our core audience and Ideal Customer Profile
• Strategically place Zevero for sustainable growth in a competitive landscape
• Define & measure marketing metrics designed to achieve success
• This role will report directly to the co-founder George Wade, and you'll have the opportunity to establish yourself as the marketing leader at Zevero

Must-have requirements

• You will need to be happy doing both execution & strategic thinking, as you'll be the 1st person in our Marketing team
• You should have at least 5 years of experience in marketing, ideally in B2B SaaS
• A passion for taking climate action and want to be part of a company that is working towards creating a better world
• You're a smart-thinker who wants to really understand a product and customers, rather than wanting to simply execute a playbook
• You have fantastic verbal and written communication skills. You're a natural at writing clearly and concisely, and comfortable speaking with key stakeholders across all levels. You love working collaboratively with both internal teams (like Product & Growth) and external teams (like ad agencies, designers, and PR specialists)
• You have in-depth knowledge and experience with the latest trends & best practices in SaaS marketing
• You're an excellent storyteller and able to craft messages that really speak to your audience

Benefits

• Salary range of £60,000-£70,000 - however for the right person the budget can rise
• 25 days holiday plus bank holidays
• Flexible hours with core hours of 9.30-3
• A team of passionate people who care about the planet - you'll get the opportunity to learn and progress quickly.

How to apply

If you're interested in the role, please submit your application via LinkedIn or email with why you think you're a good fit for this role and Zevero

Make it short, sharp and snappy, please

Please also send a CV and your proven track record.

Hiring Process

• Call with Zevero's founders (30 mins)
• In-person interview and discussion (1 hour)
• Final call with both founders (30 mins)

We're also acutely aware that we're currently not great in terms of our diversity and actively encourage applications from any race, sex and gender. We're a small team that wants and needs diverse ideas and people.

Recruiters, you'll be ignored, please don't reach out.