Product Manager Contract Full Time - London, United Kingdom - Pacific Asset Management, LLC

    Pacific Asset Management, LLC
    Pacific Asset Management, LLC London, United Kingdom

    3 weeks ago

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    Full time
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    Product Marketing Manager - Decision Platform (6 month contract) page is loaded Product Marketing Manager - Decision Platform (6 month contract)
    Apply locations London, UK time type Full time posted on Posted Today job requisition id R12362 Job Title
    Product Marketing Manager - Decision Platform (6 month contract) Job Description

    The Decision Platform is a leading underwriting automation platform composed of several products, ranging from our flagship Underwriting Engine, to an integration platform, and the data science modules that allow us to deliver text mining, analytic and predictive capabilities.


    The PMM will collaborate closely with product managers, engineers, designers, sales and marketing teams to ensure alignment between product capabilities, messaging and user needs – helping to drive the success of our Decision Platform.

    They use market research, user research and product analytics to prioritize user needs while ensuring alignment with business objectives.

    The team aims to optimize the Platform's performance and value to users by incorporating feedback and insights into the development process.

    The team operates under a product led ethos and make use of data and experimentation to drive their development efforts, ensuring that value is added rapidly and iteratively.


    Market Research:
    Conduct market research to understand customer needs, market trends, and competitor offerings.
    Gather insights that inform product positioning and marketing strategies.


    Customer/User Persona Development:
    Create and refine customer & user personas to guide marketing efforts and product messaging.


    Content Creation:
    Create marketing collateral, including product guides, presentations, blog posts, thought leadership, and other content to support marketing campaigns. [supported by Content Creator/Copy-writer]

    Sales Enablement:
    Ensure content is tailored to different stages of the customer journey.
    Produce sales collateral [supported by Content Creator/Copy-writer]
    Collaborate with the sales team to create sales materials, presentations, and training programs.
    Select, monitor and utilize various channels, such as email marketing, social media, and content marketing.
    Improve and update the website
    Design marketing strategies and initiatives to drive user acquisition, retention and customer loyalty.


    Competitive Analysis:
    Monitor and analyze competitor products, marketing strategies, and market positioning.
    Use insights to differentiate the product positioning and refine marketing approaches.
    Utilize analytics tools to measure and analyze the performance of marketing campaigns.
    Provide regular reports on key performance indicators (KPIs) to assess marketing effectiveness.
    Establish feedback loops between marketing, sales, and product teams to ensure alignment and continuous improvement.
    Use customer feedback to refine marketing strategies and product messaging.

    Leverage events for networking, product demonstrations, and lead generation.
    A bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).
    ~5+ years of experience in product marketing, preferably in the insurtech industry.
    ~ Analytical mindset with proficiency in data analysis and interpreting market research findings.
    ~ Experience with marketing automation tools, CRM systems, and other marketing technology platforms.
    ~ Creative thinker with a passion for innovation and driving results in a fast-paced, dynamic environment.

    UnderwriteMe is an Insurtech software business and subsidiary of Pacific Life Re (PL Re), a global life and pensions reinsurance firm.

    We have a vision to help everyone purchase protection insurance by using data and disruptive technology to transform our partners and markets in order to make their underwriting processes as quick and efficient as possible.

    a best-in-market Underwriting Rules Engine which can be used to automate any structured data within the underwriting journey, and which is sold in the UK & Ireland, Asia-Pacific and North America


    • You'd be working with a team of highly technical experts made up of people with backgrounds in software, fintech, and insurance. Every person in our global team is valued for the unique qualities they bring to our business and we seek to build their expertise and support their individual ambitions at every step.

    We regularly host a range of team building days to strengthen our team's connection with each other and reflect on their successes.

    Providing employees with a healthy work-life balance is very important to our culture. We have a wide range of employee benefits and we host regular social activities and wellbeing initiatives.

    We are also committed to supporting our employee's involvement in their communities, by actively fundraising, hosting charity events, and overseeing volunteering opportunities.

    Stakeholder Pension Scheme


    • Life Assurance
    • Subsidised Gym Membership
    • Private Medical Insurance
    • Season Ticket Loan
    • Employee Assistance Programme
    • As part of our commitment to accessibility for all, UnderwriteMe will, upon the request of the applicant, provide accommodation during the recruitment process to ensure equal access to applicants with disabilities. Please contact us about your needs, and we will consult with you to ensure suitable accommodation is provided.
    Product Marketing Manager - Protection Platform (6 month contract)

    locations London, UK time type Full time posted on Posted Today UnderwriteMe is transforming the life insurance industry through technology by bringing Insurers, Intermediaries and Customers closer together in the marketplace.

    We recognise the need to change the life insurance application journey from a complicated, inefficient experience to one that makes the buying process easier and faster for customers and advisers alike.