Channel Marketing Manager - Solihull, United Kingdom - Peoplecom Ltd
Description
"marketing manager" channel marketing CIM telecommunications B2B
B2B Channel Marketing Manager for a major UK managed network services/cloud solutions company
Up to £40k base (possibly higher) plus benefits
Home (2 days) /Solihull office or Kidderminster office (3 days)
Role
Key responsibilities:
- Develop, maintain, and execute marketing programs and campaigns, lead generation and general marketing activities
- Create awareness of and develop the Wholesale channel brand
- Communicate with target audiences and build and develop partner relationships
- Create marketing plans, advertising, direct marketing and campaigns
- Implement quarterly marketing plans and reviews
- Define clear metrics for all marketing activities, measure and maximise ROI. Review and amend marketing activities to ensure campaign success
- Content creation partner communications, and copywriting; writing engaging content for targeted audiences with a clear B2B focus
- Social media management
- LinkedIn, Twitter
- Collaborate with sales and relevant teams on cross channel campaigns
- Maintain the partner 'hub' platform, ensuring that content is uptodate and accurate
- Manage channel in person events, webinars, and product launches
- Budget management; responsibility of channel marketing budget
Required experience:
- Strong communication skills and a proven ability to handle multiple projects
- Excellent marketing and project management skills
- Ability and desire to maintain basic knowledge of focus products and overall industry trends
- Keen eye for details, highly organised and ability to manage your own workload
- B2B marketing experience
- Strong written and verbal communication skills
Desired:
- Previous experience in a channel marketing role is preferable
- Experience using HubSpot
- Knowledge or experience in the IT and Telecoms industry (willingness to learn)
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