CRM & Database Executive - Crewe, Cheshire, United Kingdom - Zachary Daniels

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    Description
    Consumer Focused, Marketing-Leading Brand
    Salary up to £35k/ Hybrid Working

    Zachary Daniels are currently partnered with a consumer focused, innovative brand who are looking for a new CRM Manager to join their in-house marketing and communications team.

    You will be joining a company with a rich history of success and a fantastic company culture supported by strong employee values.

    As the CRM Manager you will liaise with key stakeholders across the business to ensure our customers receive relevant, timely and inspiring communications from the brand aimed at driving repeat purchase and long-term loyalty.

    You will drive the development and implementation of our email strategy across broadcast and automation campaigns to drive sales and engagement with both businesses and consumers.

    Working alongside Senior CRM Manager you will manage the email marketing calendar, GDPR results and loyalty/ rewards program
    Take responsibility for the analysis and reporting on email campaigns
    Provide best practice, recommendations on strategic improvements in CRM
    Manage the full sign off process for all emails, including Trading sign off, building strong relationships with Trading and eCommerce teams
    Design and implement weekly emails including creating compelling copy, subject lines and design templates and briefing the design studio along with building the emails in the email & customer data platform
    Someone who is a real internal project manager and who can build great relationships.

    We are looking for someone who is dedicated to improving every day and really looking to commit to a brand.

    You will have skills across CRM/ Campaign Management, CRM database management and email marketing experience. Some knowledge of photoshop would be great but not necessary. Someone who also has a passion for content and effective communications. & we will never contact you via WhatsApp without calling you prior nor would we ever ask for any financial information **