Social & Digital Media Executive - Glasgow, United Kingdom - Thorntons Law

Thorntons Law

Verified Company

Glasgow, United Kingdom

1 week ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Social & Digital Media Executive

Full-time - Flexible on Location
Welcome to a very different kind of law firm. One that recognises its success is down to its people. Where you can be yourself. Be inspired by your talented work colleagues. Where you'll feel part of a dynamic team. Where, right from the start, you will be trusted with responsibility. This is what a rewarding career looks like at Thorntons.

What to expect
Our Marketing team are central to our business success.

By building awareness of our brand, promoting our services and our people, they play a key role in helping to deliver the firm's strategy, whether through client communications, events, digital or direct marketing.

We are looking for a talented and experienced Social & Digital Media Executive to join our busy team to implement online marketing strategies across social media channels and other relevant platforms.

You'll be responsible for creating engaging written and visual content that positions Thorntons as thought leaders and trusted advisors in the Scottish legal market place
Proactively identify opportunities for our Legal, Estate Agency and business support teams to develop engaging content, and suggest creative ways to connect with our target audiences
Work with Partners, Solicitors and Advisors across the business to promote Thorntons' brand and services.
Oversee all Thorntons' social media accounts
Develop and coordinate content which will improve web traffic and engagement metrics aligned with our broader marketing strategies.
Provide input into our broader marketing initiatives and support campaigns

What we're looking for

You'll take a lead role in delivering the firm's social media strategy to boost brand recognition, engagement and enquiries
Versatile you'll be comfortable working across multiple channels and have knowledge of LinkedIn advertising, Meta Business Suite and scheduling platforms such as Buffer.
Manage and plan a global content calendar as well as managing the daytoday running of all social media channels, tailoring content to different channels and audiences.
Plan, develop and manage social media campaigns that promote the firm, our services, people, events and CSR.
Experience of creating engaging multimedia content.
Experience in using social media platforms, particularly in relation to advertising/branding and engagement, and emerging trends and technologies.
Monitor, track, analyse and report on the performance of social media platforms using tools such as Google Analytics and Facebook insights.
A working knowledge of SEO
Knowledge of Adobe Cloud products is preferred but not essential
A creative thinker with strong copywriting skills and meticulous attention to detail
A great communicator: this is a demanding, fast paced role so you'll need to have good people skills, be highly motivated, proactive and able to work well under pressure to meet deadlines.
Teamworker and relationship builder, sharing knowledge about the benefits of social media with key stakeholders across the firm.
A passion for social media and content creation. You'll stay up to date with changes and developments in social platforms and identify opportunities to diversify our content including video, podcasts and other emerging technologies.

Doing What's Right
A great working environment is the first thing you'll notice. One where you'll be inspired and supported by your colleagues. Where we'll help you achieve what you want from your career. Where you can have both flexibility and connection with our supportive culture. Where you are valued. Where your voice is heard and you can make a difference through our employee network groups.

As your employer
Our benefits package goes well beyond competitive remuneration and we recognise and reward the hard work and effort you put in - learn more at rewarding you

For your Health and Wellbeing
Our Healthcare Cash Plan covers things like dental, optical, physiotherapy, chiropody, therapy and health screening needs.

Our mental health first aiders and access to a 24-hour counselling line provide support for your mental and emotional wellbeing.

Embracing Diversity and Inclusion

We strongly believe in a diverse and inclusive working environment: one that does not tolerate any form of discrimination at any level.

We value a truly diverse workforce:
we are all equally different

We celebrate our individuality:
from gender, sexual orientation, ethnicity, faith to life experience, we know our differences make us stronger, together.

For our Community

We're proud to be part of the communities we serve across Scotland, that's why we actively engage with charities that support them.

From our annual Charity Wills campaign to regular fundraising and volunteering opportunities, our colleagues give back to communities with skills and advocacy as well as funds.

**Application Closing Date: 10