CRM Executive - London, United Kingdom - Bodhi Resourcing
Description
Role:
Full Time
Working Hours: 35
Location:
Remote work optional
Model:
Remote from anywhere in the UK.
Salary:
Up to £35k with 5%bonus
Working for a leading Financial Services brand who provide Insurance products across home, automotive and travel sectors within a growing CRM Team currently of 6 people.
Remote working coming into office on occasion
You will be responsible for all areas of communications
- new customer acquisition, engagement, loyalty, advocacy and win-back, shaping the CRM action plan and creating multi-channel executions that deliver exceptional experiences to our customers.
We utilise a suite of Adobe tools, therefore demonstrable experience of Adobe Campaign (or equivalent) is preferable. Knowledge of Adobe Target and Adobe Analytics would also be advantageous.
Main Responsibilities
As a CRM Executive your top 5 responsibilities are:
- Designing and building CRM journeys in line with the CRM action plan.
- Full end to end journey from landing pages to deployment of campaign (Using Adobe Campaign)
- Fully utilising the tools and data available to design and deliver campaigns covering all areas of communications
- Analysis, segmentation and targeting of customers within internal database.
- Proactively utilizing ideas and putting them forwards to better the personalisation of the campaigns across customer touchpoints from inception to delivery.
- Someone who enjoys interrogating data to find insight and ability to proactively drive performance improvements
- High desire to improve customer experience across multiple journeys
- Quick learner and who enjoys pushing themselves to learn new tools, particularly using formulas and queries
- Knowledge of CRM and has worked in digital marketing previously.
- Excellent personal communication and presentation skills and able to come across as a professional, credible, respected representative.
- Understanding of a Financial Services regulatory environment.
- Selfsufficient and strong ownership skills.
Desired:
- Strong levels of multitasking, prioritisation, and solutionorientated approaches.
- Superior professionalism with internal and external teams.
- Well organised and detail oriented.
- Ambitious personality who is open to helping with any task.
- Ability to work under pressure and meet deadlines.
- Proactive and positive mindset.
- Numerate and analytical.
- Technical thinker and able to think around problems to find effective solutions.
- A rigorous and logical thinker.
- High levels of drive, enthusiasm, and energy.
- Consistently challenges and suggests improvements.
- A natural 'completer' who concludes projects to full potential.
- Remote working available where possible
- 25 days annual leave plus bank holidays with the choice to buy a further 5 days annual leave per year
- Free private medical insurance after 1 years' service
- Workplace Pension
- AXA Supported
- A range of reductions and offers from leading retailers, travel groups and entertainment companies
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