Insights Manager - London, United Kingdom - Harnham

Description

Job Description

INSIGHT MANAGER

UP TO £60,000

LONDON

Harnham is working exclusively with a well-known Retailer on an exciting Insight Manager position to drive strategic decision-making and elevate customer experiences.

THE ROLE AND RESPONSIBILITIES:

The Insight Manager will have the following responsibilities:

• Interpret market research findings to inform decision-making processes and challenge stakeholders when necessary.
• Lead ad-hoc research projects, analyzing first and third-party data to answer critical business questions.
• Anticipate future customer needs by staying updated on emerging consumer trends and integrating them into recommendations.
• Translate complex data into actionable insights and manage supplier relationships.
• Prioritize tasks, collaborate with Insight peers, and document findings for knowledge sharing.
• Partner with Marketing teams to design and execute market research interventions within budgetary constraints.
• Oversee brand health tracking programs and develop communication testing initiatives to optimize Marketing ROI.
• Provide insights to support marketing campaign development aligned with consumer preferences based upon both qualitative and quantitative data.

YOUR SKILLS AND EXPERIENCE:

The Insight Manager will have the following skills and experience:

• Bachelor's degree in Marketing, Business, or Statistics; Master's degree preferred.
• Proven experience in market research-focused roles with strong analytical and communication skills, client or agency-side.
• Excellent experience in both quantitative and qualitative research methods
• Ability to manage multiple projects and foster positive relationships across teams.
• Experience in the likes of brand tracking, campaign testing and concept testing.

HOW TO APPLY:

Apply via the apply link below.