- Develop and regularly communicate the Divisions marketing vision, goals and results
- Prepare and present the overall marketing strategy for the Division
- Effectively implement development plans for each team member including quarterly development meetings
- Identify key talent and develop as per their personal goals
- Execute one marketing test per month and share
- Assist with execution of marketing plans if the need arises
- Share team successes and innovation
- Ensure the marketing department are maximising their use of marketing systems to drive efficiencies and results
- Measure overall key marketing indicators and report to the group weekly e.g. marketing performance, innovations, inquiry conversion, along with recommendations for improving marketing profitability
- Meet regularly with other department heads to ensure marketing is effectively working with other office functions e.g. production, sales, SPEX, customer service; to achieve organisational goals
- Proactively identify competitor strategy shifts as well as new marketing methodologies
- 5+ years marketing experience, ideally gained within conferences, events, exhibitions
- 2+ management experience, with proven ability to coach and motivate staff effectively
- Bachelor level education or equivalent ideally within marketing or communications
- Exceptional interpersonal skills
- Excellent written skills and keen high for detail
- Ability to work under tight deadlines
- Self-driven, results-oriented, with a positive outlook
- A hybrid work environment with an office in central London (2 days in office / 3 days at home)
- Full training for the role through in-house managers and peers as well as workshops led by external coaches
- Career growth opportunities within the company as you gain more experience
- A supportive and fair work environment with equal opportunities for all
- Opportunity to travel internationally to events (Europe and US)
- 25 days holiday entitlement per year (plus 1 extra day for each full year of service up to a max. of 30 days)
- Health Cash Plan providing a range of wellbeing benefits
- Life Assurance Scheme
- Optional Pension Scheme (3% employer contribution, 5% employee contribution)
- Access to Victoria Privilege Card (discounts at local retailers, restaurants, etc)
Divisional Marketing Director - South West London, United Kingdom - IQPC
1 month ago
Description
The Company
IQPC provides business executives from around the world with access to tailored conferences, large scale events, virtual events and digital content keeping them up-to-date with industry trends, technological developments and the regulatory landscape. IQPC leverages a global research base of best practices and customers to produce an unrivalled portfolio of market leading must attend events in every industry.
Fast paced and dynamic, commercial, curious and agile; IQPC is an inclusive environmentwhere people are empowered, developed and valued for both their individual and team contributions.
Based outside of London Victoria station, we are in an ideal office location with several transport links and flexible working is supported.
Key responsibilities and accountabilities
Strategic responsibility for the Divisions marketing performance - including hiring, developing and effectively leading a team of five marketers who are responsible for creating and executing innovative, international marketing plans.
Working in close collaboration with the Regional Marketing Director and General Manager to reach divisional growth targets, this role has as its focus to:
Desired skills and Experience
The ideal candidate will be a passionate, ambitious and innovative B2B marketer as well as being solution focused, commercially minded and possess excellent leadership traits.
Ideally, we are also looking for:
Training & Development
To enable you to achieve your potential, extensive on-going training will be provided throughout your tenure. Regardless of your position everyone is provided with an initial 3-month induction and training plan followed by advanced development.
Progress your career in a dynamic, international environment with a fun working culture. The successful candidate will be rewarded with genuine opportunities for career progression (international if desired) and a competitive salary, profit scheme and benefits. Also, IQPCs Marketing team is renowned for its global career development programme.
What we offer you:
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