Partner Marketing Specialist - London, United Kingdom - SHOPLINE

    Default job background
    Description

    Job Description

    • Create and execute partner marketing programs for SHOPLINE EMEA to drive leads and awareness from tech and agency partners.
    • Act as an interface between partner managers and marketing teams to define and deliver objectives above.
    • Maintain positive and productive relationships with identified key partners.
    • Work with partner managers to create quarterly plans that meet objectives of awareness in the partner ecosystem and lead generation through partners for SHOPLINE
    • Actively engage with all partners on a regular basis to define and drive regular engagement plans across marketing channels like events, content, email marketing, campaigns etc.
    • Align and work with the marketing team to develop partner related collaterals and GTM materials like landing pages, emails, white papers etc.
    • Review and maintain partner presence on SHOPLINE assets like blogs, social media, website etc.
    • Work with events marketing to plan and execute events roadmap with partners.
    • Regularly report and analyze the impact of partner marketing to business objectives and ROI (leads and SQLs) and execute learnings for future planning.

    Requirements:

    • Understanding and experience of channel/partner marketing will be a plus.
    • Strong content writing skills.
    • Strong understanding of social media and digital marketing.
    • Understanding of reading and analysing marketing performance reports.
    • Experience of working and building B2B SaaS marketing programs.
    • 3-4 years of working experience in marketing

    Founded in 2013, SHOPLINE is one of Asia's largest and fastest growing commerce Software-as-a-service and solution providers. The SHOPLINE platform offers a rich ecosystem of technologies, resources and partners that empowers merchants to succeed. Merchants leverage SHOPLINE's omnichannel solutions for e-commerce, social commerce and point-of-sales to sell their products and services around the world.

    SHOPLINE is headquartered in Singapore with about 2,000 employees operating globally.