Marketing Manager - Greater London, United Kingdom - Market Recruitment Ltd

Description

Job Description

Are you looking for more ownership of strategy?

Listed on the NYSE and employing over 10,000 people across the world, this is an excellent opportunity to work for a business that can give you the security to build a long term career.

This role is based in their office in SW London, two days per week

Key responsibilities of the Marketing Manager

Working in a large marketing team, you'll be responsible for creating a strategy for your business unit and then rolling that strategy out, working closely with the sales teams to ensure leads are converted. The role will include:

• Strategy: create a plan for your business unit
• Budget: manage and report on ROI
• Research: understand the drivers and pain points in your target audience to help inform your strategy and content creation
• Content: create thought leadership content - you can use an internal resource and external PR agency to support on this
• Brand Awareness: use a variety of channels (events, PR, advertising) to build awareness of the solutions
• Lead Generation: create integrated campaigns to drive leads for the sales team - webinars, email campaigns, paid social media, telemarketing, etc.
• Partner Marketing: create and execute joint marketing campaigns with partners

Skills and experience the Marketing Manager must have

• B2B tech marketing experience - you could be stepping up to this level or already a manager and looking for more strategic ownership
• Experience of marketing to the public sector would be an advantage but not essential
• Experience of managing campaigns as projects - you will be orchestrating rather than doing
• Broad experience across online and offline channels
• Budget management and ROI analysis experience

Salary and benefits for the Marketing Manager role

£42,000 - £46,000 basic + benefits

If this vacancy interests you, we'd be delighted to hear from you.