Digital Marketing Assistant - London, United Kingdom - Huckletree

Description

• Work with the Head of Marketing and agencies to support in the delivery of all digital marketing and SEO campaign

• Website: managing landing page updates and website pages via the CMS

• Perform keyword research and audience research to improve campaign performance

• Alongside the brand manager, support the management of the email marketing/CRM campaigns. Set up automated and effective email campaign triggers.

• Support the brand manager ad hoc with key campaign activity

• Run A/B testing across digital assets and create best in class marketing campaigns

• Support the Head of Marketing with the day to day budget management and agency management

• Build and maintain a weekly dashboard for marketing performance. Delivering weekly reporting with suggested optimisations

• Liaise with other team members and internal/ external stakeholders in the delivery of digital activities

• Support Head of Marketing with administrative tasks where necessary

• Requirements

• Experience supporting delivery of campaigns across all key digital channels including CRM, PPC and paid social activity

• Excellent communication skills

• Strong analytical mindset and comfortable leading on reporting

• Good attention to detail

• Experience of working with CMS and CRM systems (eg. Hubspot) is strongly preferred

• Highly organised with a proactive mindset

• B2B experience preferable but not essential