Project Partner - London, United Kingdom - LinkedIn

    LinkedIn
    LinkedIn London, United Kingdom

    2 weeks ago

    Default job background
    Description
    LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed. LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed.

    This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what's best for you and when it is important for your team to be together.

    This role will work directly with clients using LinkedIn's industry leading data. In this role, you will leverage insights, measurement, and learning plans to help advertisers maximize ad performance on LinkedIn.

    Driving good measurement with advertisers will require designing tests, doing research to help clients understand and improve the effectiveness of their advertising across digital platforms and across media and demonstrate how clients can act upon it to drive business impact.

    Engage with clients to measure true business value by building and operationalizing insights that highlight how a client can improve business outcomes by employing better measurement techniques.

    Prepare & present category-level performance analyses, insights research, and advertiser narratives rooted in scientifically sound analytics to clients & partners.

    Design tests to showcase the power of good measurement using client data, LinkedIn datasets and/or third-party measurement partners
    Create and lead measurement operations and learning plans for key clients to drive relevant category KPIs, ad performance, and a healthy long-term relationship
    Bachelor's degree in a quantitative or business field such as Business, Statistics, Biostatistics, Data Science, Economics, Mathematics, Computer Science, Engineering, Sociology, Operations Research or similar
    ~ Business fluency in english

    A strong understanding of the digital advertising and measurement ecosystem
    Client-facing experience, including independently scoping and executing research projects with clients and/or cross-functional stakeholders
    Demonstrated ability to structure and conduct analyses to generate insight and recommendations
    Experience with understanding marketing measurement methods and technologies, including attribution and incrementality testing
    Clear and concise communication with comfortability presenting insights and recommendations to the most senior stakeholders
    An understanding of data privacy as it pertains to measurement
    Digital Agency/Management Consulting experience a strong plus
    Experience with field experiments, experimental design, survey sampling, and/or panel data
    Ability to juggle a variety of tasks and handle ambiguity in requests and projects
    Digital Marketing
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    Global Data Privacy Notice for Job Candidates
    This document provides transparency around the way in which LinkedIn handles personal data of employees and job applicants:

    Employment type Full-time

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