CRM Manager - Surrey, United Kingdom - Blu Digital
Description
Job Description
I'm looking for a CRM Manager to join my client's business based in Surrey.
In this role you will beexpected to develop and implement a comprehensive marketing strategy to engage with my clients customers and drive increased lifetime value, engagement, AOV and retention.
You will be leveraging the value of my clients first party data, responsible for the quality output, identify and utilise data segments, customer behaviour, trends and insights to inform the strategy and plans.
You will be expected to manage all email communications from end to end including planning, build, data segmentation, send, deliverability and performance.
Day to day you be managing key CRM channels such as email, SMS, linking together with marketing colleagues to support multi-channel campaigns to deliver business objectives.
To apply for this role you must have proven experience of delivering comprehensive CRM programmes and experience in producing proven effective marketing content within CRM channels.
You must be proficient using analytical tools such as Google Analytics and great experience building email campaigns in HTML and CSS Essential.
Due to the number of applications we are receiving if you are contacted you will be successful with your application.