CRM Executive - London, United Kingdom - Moneysupermarket Group

Moneysupermarket Group

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Moneysupermarket Group's mission is to help households save money, we supply products from over 800 financial providers to more than 24 million unique monthly visitors, helping UK households save approx.

£2bn each year, something we're incredibly proud of.

However, our market is highly competitive and our customers deserve even more, so we're constantly improving our platform, products and ways of working.

The CRM Executive is a key role within the Customer Proposition team and wider Product, Data and Commercial areas.

This role is responsible for delivering the MoneySuperMarket CRM strategy, building out communications to encourage customers to enquire, convert and return more frequently, repurchase and engage with more of our channels, products and services.

Communication strategies include timely, relevant and personalised campaigns across touchpoints and platforms both on and off site.

This is a key role, in a high-functioning team, connected to almost every other department in the business. The CRM Executive is responsible for driving our customer contact strategy, from briefing through to build, QA and reporting. About the role

Production:

Plan, build and deliver customer communications, working collaboratively with MSMG verticals (including: CRM Solutions, Data, Marketing, Design, Product and Commercial) across channels to drive engagement and revenue.

Follow pre-defined processes, ensuring campaigns are launched error free, on time and to the highest standards.

Data and targeting:
Be comfortable with audience selection, segmentation and analysis.

Reporting:

Interrogate performance data to understand audiences, customer behaviour and customer lifecycles to relentlessly seek to improve and optimise our journeys.

Technology:
Leverage platform capabilities, such as Braze and Contentful, to create innovative and engaging customer communications.

Experiment:

Identify and deliver data driven test and learn opportunities, creating effective measurement strategies and feedback loops for continued improvement.

Planning:
Support the CRM Strategy Managers to help define clear Monthly and Quarterly initiative roadmaps and communication schedules.

Continued improvement:
Improve our processes to ensure we learn from every campaign and are always learning and growing. About you

Knowledge of the CRM campaign process, and ability to deliver such processes efficiently.

Understanding of end-to-end service design and customer journey mapping and the role customer communication contributes to overall product success.

You will be able to talk (with confidence) about your metrics, customers and how your experimentation and interventions are performing and contributing to product strategy.

Huge bias for action, willingness to roll up sleeves and get things done, no matter what the obstacles.

Attention to detail, endlessly curious and comfortable using data to make decisions.

A natural collaborator, able to work fluidly with multiple cross-functional teams and individuals.

Strong design sensibility, with an eye for good user experience and adept at listening to, and acting on, user feedback.

Positive and proactive outlook with a passion for delivering the best customer experience and a desire to learn and develop new skills.

Experience with Braze is a bonus.

We're an inclusive, anti-racist and equal opportunity employer that values diversity.

This means we respect and embrace differences in gender identity, race, ethnic origin, sexual expression and orientation, religion and faith, age, marital status, disability, neurodiversity, social background, education and way of thinking.

We're a place where you can be you.

Please note:
This role can be based from any of our offices