Marketing Data Analyst - Rotherham, United Kingdom - Harnham - Data & Analytics Recruitment
Description
MARKETING DATA ANALYST
£30, ,000
ROTHERHAM
Do you want the opportunity to help shape and grow successful and ambitious brand? Be a crucial part of the team in this marketing analyst position
THE COMPANY
A leading brand within fitness is looking to develop their capabilities through analytics and data. With a large pool of data and buy in from senior leadership this brand looks to further their potential and bring all their team with it
THE ROLE
As a Marketing Data Analyst, you will lead on insight generation into who the customers are and how to increase retention and enhance their experience.
More specifically you will have to:
- Use SQL to conduct deep dive analytics into campaign success, customer engagement, segmentation analysis and marketing success
- Use your insights to drive better retention, engage new and exciting customers, highlight the most valuable customers and grow profits with growing brands in the industry
- Use SQL and Python in depth to explore CLV, Customer Segmentation and Segmentation Modelling
- Provide insights to senior stakeholders and clients on marketing insight and knowledge
YOUR SKILLS
- An expert in SQL
- Good knowledge of marketing data such as PPC, CRM and customer segmentation analysis
- Confident communicator, able to convey complex terms to clients and stakeholders alike
THE BENEFITS
£30, ,000 per year, high growth role with a large office presence
HOW TO APPLY
Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, Google Analytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer
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