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- Lead and mentor the SEOOrganic and PPCPaid teams providing strategic direction and guidance to drive growth in the B2B SaaS space
- Develop and execute comprehensive Growth marketing strategies aligned with company objectives focusing on driving qualified leads and accelerating revenue growth
- Develop and implement comprehensive ABM strategies to target highvalue accounts and decisionmakers
- Act as the key liaison between the growth marketing function and the Chief Revenue Officer country sales and lead revenue operations ensuring alignment and collaboration to achieve revenue targets
- Collaborate closely with other marketing domains including brand product marketing and communications to ensure cohesive messaging and integrated campaigns that resonate with target audiences
- Define and track key performance indicators KPIs to measure the effectiveness of growth marketing initiatives providing regular reporting and insights to stakeholders
- Set ambitious OKRs Objectives and Key Results for the growth marketing team fostering a culture of accountability and continuous improvement
- Stay abreast of industry trends emerging technologies and best practices in B2B SaaS marketing leveraging insights to innovate and optimise marketing strategies
- Drive crossfunctional collaboration to optimise website performance user experience and conversion rates working closely with UXUI and development teams
- Lead and participate in strategic planning sessions contributing insights and recommendations to shape the companys overall growth strategy
- What will you need to succeed? Bachelors degree in Marketing Business Administration or a related field; Masters degree preferredExtensive experience in senior leadership roles within B2B SaaS companies with a proven track record of driving growth and revenueStrong understanding of SEO PPC and other digital marketing channels with handson experience developing and executing successful campaignsExcellent leadership and communication skills with the ability to influence and collaborate effectively at all levels of the organisationDemonstrated ability to work crossfunctionally with other marketing domains to achieve shared objectivesStrategic mindset with a datadriven approach to decisionmaking leveraging analytics and insights to optimize performanceProven track record of setting and achieving ambitious OKRs focusing on continuous improvement and results Our Benefits Competitive compensation including equity in the company; Generous vacation days so you can rest and recharge; Health perks such as private healthcare or gym allowance depending on location; Flexible compensation plan to help you diversify and increase the net salary; Unforgettable TravelPerk events including travel to one of our hubs; A mental health support tool for your wellbeing; Exponential growth opportunities; VolunteerPerk We offer 16 paid hours per year that you can use to give back to society by volunteering for a charity of your choice
Director of Growth Marketing - England, United Kingdom - TravelPerk
Description
Role
We are looking for a Director of Growth Marketing a strategic and resultsdriven leader who thrives in a fastpaced environment and is passionate about driving measurable outcomes If you possess a combination of strategic vision handson execution capabilities and a proven track record in driving growth within the B2B SaaS space we encourage you to apply and be part of our dynamic team shaping the future of our companys growth trajectory
What will you be doing?