- You will be responsible for your own retailers Tesco Ireland, Waitrose, Ocado, and support the wider shopper marketing team.
- Create strong omnichannel media plans that align with both strategic brand and commercial priorities
- Manage budgets and assist in artwork creation of digital and in store content.
- You will work closely with media agencies
- Gain experience on working with influencers and lead on a fully immersive beauty event driving Colgate's whitening portfolio.
- Deployment of activations for core accounts
- Develop and implement Category Demand Omnichannel shopper marketing programs for Waitrose and Tesco Ireland
- Deliver Ocados digital plan collaboratively with CDM
- Work closely with Colgate Palmolive's brand teams on content creation
- Build strong relationships and work closely with customer development managers (CDM) to influence plans based on ABL (above the line) media strategic priorities and align with promotional / commercial commitments
- Review results against plan KPIs, report back to the business on progress, learning and key successes and take corrective action
- Take ownership and effectively manage budgets
- Manage account budgets on an ongoing basis ensuring phasing is maintained, there are no overspends and concerns / opportunities are communicated effectively
- Ensure monthly budget processes are made in a timely manner
- Lead on Superdrug Presents experiential event
- Work with commercial team & brand on objectives, KPIs and brand focus to support Superdrug Presents Event
- Work closely with agencies on briefing, planning and execution of an unmissable stand design and stand engagement (competitions). Provide assets and guidance to agency to ensure look and feel aligns with brand
- Ensure relevant approval and sign off is carried out (brand, shopper, legal)
- Work closely with the digital marketing team to ensure a full digital support plan is in place to drive strong engagement on the stand and extend awareness beyond the event
- Team work, curiosity, energy and positive attitude.
- Flexibility to adapt and to manage ambiguity
- Creative thinking, highly organized, with ability to work across cultures and in remote teams.
- Leadership skills, results-oriented with strong communication skills and capacity to take the lead in projects.
- Good understanding of the marketing mix, up-to-date with latest trends, digital marketing and overall marketing best practices.
- Eye for details and comfortable working with numbers, metrics and spreadsheets.
- Cross-Organisational Collaboration
- Works effectively across functions, channels and categories to align priorities, solve problems, optimise resources and drive efficient execution
- University degree at a minimum, BS degree in marketing or a related field
- Experience in marketing and in FMCG companies would be preferable.
- English fluency is mandated, other European languages would be a plus.
- Experience in creating content for digital platforms and traditional media channels
- Knowledge of analytical tools
- Creative mindset, ability to multitask and work in a team
- Strong ability to balance workload through effective project management in a fast paced environment
Omni Channel Industrial Placement 12 month contract - Surrey, United Kingdom - Colgate-Palmolive
Description
No Relocation Assistance Offered
# Surrey, England, United Kingdom
Location: Woking
Duration: 12 Month Contract
Reporting to: Omnichannel Shopper Manager
Hey - Colgate is looking for you
Do you want to come to work with a smile and leave with one as well? In between those smiles, your day consists of working in a global organization, continually learning and collaborating, having stimulating discussions, and making impactful contributions If this is how you see your career, Colgate is the place to be
Our dependable household brands, dedicated employees, and sustainability commitments make us a company passionate about building a future to smile about for our employees, consumers, and surrounding communities. The pride in our brand fuels a workplace that encourages creative thinking, champions experimentation, and promotes authenticity which has contributed to our enduring success. If you want to work for a company that lives by their values, then give your career a reason to single day.
Over the duration of the industrial placement you will be part of the UK Omnichannel Shopper Marketing Team playing a vital role in accelerating our strategic brands across core UK & Ireland retailers, reaching shoppers at various points along the path to purchase to drive awareness, consideration and purchase.
This role reports to the Tesco Omnichannel Shopper Marketing Manager and you will work across the full marketing funnel including in store point of sale, online, social, events and influencer content.
In this exciting role:
If you are keen to learn how shopper marketing and retail media networks can help brands grow, then look no further
What you will do:
Required Skills & Competencies
Required Qualifications
About You